The Digital Creative Strategist position is for a creative that has a passion for analytics and thinks both tactically and strategically. This creative works closely with the creative, media buying and analytics teams to innovate on and optimize ZipRecruiter's performance-based advertising in the digital space.
A successful Digital Creative Strategist is driven by insights, problem solving and staying ahead of the constantly changing digital advertising opportunities. They are an expert at telling a compelling story and thinking analytically.
This job requires a creative to be proficient at reviewing and understanding data, but is not a traditional analyst role. This mid-level role reports to the Associate Creative Director.
- Research digital advertising trends (both creative and media) to develop creative performance insights
- Develop creative insights from ZipRecruiter's creative performance data and turn these insights into actionable creative ideas that you and the creative team can develop campaigns and individual ads from
- Collaborate with creatives (designers, copywriters, animators, art directors), media buyers, analytics, and marketing leadership to drive creative innovation
- With the Associate Creative Director, develop exceptional reporting and communication on the progress of creative development within the digital channel
- Push ZipRecruiter to continuously innovate and create best-in-class digital work
- 3+ years as a creative (designer or copywriter) in the advertising discipline (agency or in house)
- 3+ years experience working on projects that require a digital performance strategy skill set
- Must be an exceptional storyteller
- Must be a critical thinker and be able to defend strategic thinking with data
- Must be able to quickly process data and synthesize it into actionable insights
- Must be a creative thinker that can take an objective and a platform and think of innovative ways to bring them together
- Must have proactive and entrepreneurial spirit: finds time to identify new opportunities and bring them to life
Benefits & Perks:
- A fun environment where work-life balance is valued
- Opportunities for advancement
- Very competitive salary
- Generous bonus plan
- Employer-matched 401(k) plan
- Competitive benefits package
- Healthy snacks
- Local gym discount
- Attractive paid time off policy - Open/Flexible vacation policy
ZipRecruiter is an equal opportunity employer (M/F/D/V). All applicants must be authorized to work in the U.S. This organization uses E-Verify.