Skip to Main Content

Marketing Specialist

Zelle Human Resource Solutions Lincoln, NE

  • Posted: 25 days ago
  • Full-Time
Job Description

SUMMARY:

Are you a goal-oriented problem solver? Do you love variety in your day-to-day? And do you want to help improve lives around the world?

In this position, you will be responsible for conducting research, developing marketing strategies, planning and coordinating marketing initiatives, building brand awareness, positioning our company brand, and communicating the marketing strategies to our team.

You will work closely with sales to help create sales lead to effectively penetrate various target markets. You will develop and manage marketing programs channels, support business objectives, build lead generation processes, foster customer retention and help with business development. You will be in charge of content creation, social media/online reputation management, and more.

REQUIREMENTS

  • 3+ years of professional experience in marketing
  • Proficiency in Microsoft Office
  • Proficiency in Adobe Creative Suite
  • Proficiency in Canva
  • Must be a team-player
  • 1+ year of professional experience maintaining eCommerce and Amazon stores preferred
  • Experience with Google Analytics and Google Ads
  • Experience with Mailchimp, SEMRush, and WordPress a plus

RESPONSIBILITIES:

  • Conduct market research
  • Design marketing strategies, plans, and processes
  • Create digital and print content
  • Design, oversee and evaluate advertising campaigns, including web, social, email, and print ads
  • Evaluate campaigns
  • Prepare reports for Management upon request
  • Design and assist with trade show booths
  • Manage inventory levels on all eCommerce sites
  • Handle Amazon rules/regulation changes
  • Optimize product listings
  • Other duties as may be required.

QUALIFICATIONS AND CRITERIA:

  • Understanding of online advertising and marketing principles, including search (both Paid and Organic) optimization, display, affiliate, email, social media and mobile online tactics
  • Strong analytical disposition and ability to translate media optimizations to business outcomes
  • Demonstrates good strategic thinking, problem-solving skills, and attention to detail
  • Ability to manage multiple projects, deadlines and priorities
  • Self-motivated, driven and hungry for growth with an acute sense of ownership
  • Good verbal and written communication skills
  • Strong experience developing and presenting media strategies
  • Flexible and willing to learn

Zelle is an Equal Opportunity Employer Minorities/Women/Veterans/Disabled

Zelle Human Resource Solutions

Address

Lincoln, NE
USA

Industry

Business

View all jobs at Zelle Human Resource Solutions

What email should the hiring manager reach you at?

By clicking the button above, I agree to the ZipRecruiter Terms of Use and acknowledge I have read the Privacy Policy, and agree to receive email job alerts.