Public Relations Specialist
Typhur Inc.
San Jose, CA
- Expired: April 27, 2023. Applications are no longer accepted.
About the Role
Typhur is hiring an exceptional Public Relations Specialist to join our Branding & Communications team. You will be instrumental in telling Typhur's story and bringing media awareness to our new products as we grow our world-class precision cooking appliance brand. marketing operations in connection with Product Marketing including lifestyle media, key opinion leader (KOL)/influencer relationships, product testing for product launches, and event support. A media savvy self-starter with a passion for telling stories will excel in this role; bonus points if you have CPG experience, preferably in kitchen appliances or consumer electronics.
Key Responsibilities
Requirements
Benefits
Our Appetizers
Typhur is hiring an exceptional Public Relations Specialist to join our Branding & Communications team. You will be instrumental in telling Typhur's story and bringing media awareness to our new products as we grow our world-class precision cooking appliance brand. marketing operations in connection with Product Marketing including lifestyle media, key opinion leader (KOL)/influencer relationships, product testing for product launches, and event support. A media savvy self-starter with a passion for telling stories will excel in this role; bonus points if you have CPG experience, preferably in kitchen appliances or consumer electronics.
Key Responsibilities
- Develop communication materials including messaging, media statements, pitches, press releases, blog posts, and presentations.
- Execute integrated PR programs that build awareness for our products as well as drive positive media coverage.
- Track media placements, maintain media databases, and conduct research to find the right coverage channels to tell the Typhur story.
- Manage PR and KOL/influencer agency relationships and responsible for growing the social/KOL capabilities for the business.
- Serve as point of contact with relevant media. Manage press inquiries, briefings and interviews.
- Identify opportunities to insert Typhur's products into news trends/stories.
- Lead creative campaigns and storylines that elevate the Typhur brand through consumer news moments and a steady drumbeat of press coverage around product launches, seasonal moments, brand and influencer partnerships, data-driven lists, and trend reports.
- Support brand and product launches, as well as research report releases.
- Create communications collateral to ensure consistency with brand voice and archetype.
- Oversee PR inventory: Coordinate inventory and samples for media review.
- Assist event product testing/demo set up.
Requirements
- BA in Public Relations, Communications or a related field
- 2+ years of professional experience in a variety of public relations, media, or communications roles, either agency based or in-house.
- Track record of developing comprehensive media lists and building relationships with members of the media.
- Enthusiasm for executing communications strategies and programs that build awareness for brands and products, support business priorities, and drive positive media coverage.
- Ability to be flexible and support diverse projects/needs, juggling multiple competing priorities with skill.
- Tech-savvy with excellent verbal and written communication skills, and the ability to take feedback and edit content.
- A team player who can work confidently and gracefully handle public relations operations in a results oriented, start-up environment where a high degree of flexibility is required.
- A self-starter that is able to work on multiple products simultaneously and consistently deliver stellar results.
- Results-oriented: demonstrated intellect, strong work ethic, and attention to detail are key.
- Great multitasker and capable of simultaneously managing multiple projects.
- Ability to lift up to 25 lbs.
- A passion for food and cooking.
Benefits
Our Appetizers
- Hybrid/flexible work
- Flexible PTO
- Generous core benefits
- 401k matching
- An engaging, food-filled work environment with a creative team of culinary enthusiasts
Typhur Inc.
Address
San Jose, CA
95134
USA
Industry
Business
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