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Graphics-Photography-Video Director

Tosyali international Tuscaloosa, AL
  • Posted: 6 days ago
  • $60,000 to $90,000 Annually
  • Full-Time
  • Benefits: Vision, Medical, 401k, Dental

Graphics / Photography / Video Art Director

Overview:

This position is focused on building all digital/photography/video assets associated with the needs of the marketing department.

Creative

  • Building digital art for our co-op advertising programs.
  • Building up-to-date digital assets for trade shows (Email Invitations, Print Ads, Show Specials/Order Forms, presentation decks, etc).
  • Building consumer website graphics-- consistently updating graphics for the consumer site.
  • Building constant contact blasts for various efforts (Social media weekly blasts, show invitations, etc.)
  • Building all visual assets associated with monthly newsletter requirements.
  • Social media asset development (videos and images).
  • Ordering duratrans for retailers (free duratrans requests).
  • Resizing banners for retailers’ websites and supporting the company’s I-frame / API placement strategy.
  • Connect products within social media posts back to their consumer site pages.
  • Updating all marketing website materials as needed (social media, duratrans, brochures, catalogs, etc.) with the most up-to-date advertisements, duratrans, brochures, social media posts, etc. Add successful posts to Marketing Materials.
  • Website image placements. This would include Benchmark’s b2b web site, Benchmark’s consumer web site, Benchmark’s internal operational web site (HALO) and all work related to the E-Tail sales division of the company.
  • Developing In-Store and In-Showcase point of purchase materials. This will include ring displays, brochures, company catalog, product cards (educational) and any other print materials used for retailers / consumers…and all according layouts.
  • Managing all Digital catalogs with new product updates.

Video and Photography

  • Photography and video for existing products.
  • Photograph and video for all new products in all angles (including hand shots).

Marketing

  • Web Site Design and Layout enhancements (for company consumer and retailer I-Frames).

Educational Marketing

  • Creating videos for our consumer site for product and brand knowledge and awareness.
  • Create digital tools for both consumer and retailer to educate or give better understanding to our products.

Organizational Marketing

  • Creating and managing a calendar that coincides with all advertising and material due-date deadlines.
  • Prioritization and time management of all projects by consistently using Podio.

Preferred Qualifications:

  • Photography and post processing experience.
  • Preferred candidate will have at least 2 years marketing experience.
  • Bachelor’s Degree Graphic Design, Photography and or Video production.
  • Familiar with Word, Excel, and Gmail, Photoshop, Illustrator, In-Design.

Tosyali international

Why Work Here?

Our company has been actively growing over its 40 year history. With a new facility expansion, we aren't slowing down any time soon.

Benchmark has been around for 40+ years. We are a USA based manufacturer that designs and engineers some of the coolest products within our industry segment. We have great benefits, tenured management and are looking to grow.

Address

Tuscaloosa, AL
USA

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