Skip to Main Content

Marketing and Sponsorship Manager - Legends Event Center

The Sports Facilities Companies
Bryan, TX
  • Expired: April 05, 2022. Applications are no longer accepted.

MARKETING & SPONSORSHIP MANAGER - Legends Event Center

Sports Facilities Management, LLC

LOCATION: Bryan, TX

DEPARTMENT: MARKETING

REPORTS TO: GENERAL MANAGER

STATUS: FULL-TIME (EXEMPT)

ABOUT THE COMPANY:

The Sports Facilities Companies (SFC) are the Nation's leading resources for the management and development of sports, recreation, wellness, and events facilities. As a turn-key solution for community leaders and developers alike, SFC services span the gamut of sports and recreation needs from sports tourism & recreation master planning, program planning, and feasibility through professional facility management services. Our 30+ managed venues and 1500+ team members, represented by the SF Network, welcome more than 25 million guest visits and produce over $250 million in economic impact each year.


SFC was awarded national and regional recognition as a Top Workplace by Tampa Bay Business Journal in 2022 and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.

Legends Event Center is a multipurpose indoor family sports and entertainment facility located in Bryan, TX. Legends Event Center will draw events from throughout Texas expanding into the southwest region. This facility will encompass numerous amenities including 8 Basketball courts that convert to 16 volleyball courts, meeting & hospitality areas, a full arcade, and e-gaming center. Legends Event Center is a member of the SF Network, the Nation's largest and fastest growing network of sports facilities and is operated by the industry-leader in outsourced operations, The Sports Facilities Companies.

POSITION SUMMARY

The role of the Marketing & Sponsorship Manager is to promote the facility as a sports event location, fitness, and special events location. The Marketing & Sponsorship Manager will oversee the implementation of the marketing campaign plan including digital, print, trade shows/conferences, business development, local and regional event relationship building, and more.

PRIMARY RESPONSIBILITIES WILL INCLUDE, BUT ARE NOT LIMITED TO THE FOLLOWING:

  • Planning and managing the marketing and business development budget(s) including prioritizing the highest and best return-on-investment channels
  • Crafting the marketing plan in partnership with the SFM Marketing team
  • Executing the marketing plan and strategic initiatives
  • Managing and updating company website(s), content development for digital or print
  • Press release writing and media relations activities
  • Managing social media business accounts including regular posting and management of content calendar
  • Participating and assisting the planning and implementation of events, tournaments, and rentals
  • Assisting in maintaining an event calendar of rental/tournaments booked
  • Managing facility presence with industry publications, trade shows, and associations
  • Preparing and presenting regular reporting on marketing strategy and results
  • Pursuing and booking sponsorship sales, effectively activating sponsorship deliverables to ensure client satisfaction
  • Continuously communicating relevant venue & contract-specific data that cultivates sponsorship client relations
  • Optimizing marketing strategies by effectively collaborating with key stakeholders
  • Additional tasks as assigned by Management

THE IDEAL CANDIDATE HAS:

  • Proven success in generating awareness through consumer marketing and branding
  • Experience in youth and amateur sports as a consumer, marketing professional, or other relevant experience
  • Experience in using a CRM to manage and nurture potential and current customers
  • Experience in sponsorship sales and activation
  • Experience and success in promoting, booking, and delivering special events
  • Action-oriented personality with a 'get it done' attitude and proficiency for efficiency
  • Proven ability to evaluate team member performance based on established KPI's

MINIMUM QUALIFICATIONS:

  • Bachelor's degree in business administration, marketing, or advertising; or minimum of 5+ years' experience in a similar position preferred
  • Management of a marketing and/or business development budget
  • Experience in measuring and reporting marketing/advertising campaign analytics to ultimately measure ROI, efficiency, and effectiveness of campaign activity
  • Prior experience in marketing research to gain consumer insights (locally and regionally) to identify key selling points for attracting corporate/organization relationships including sponsorship and financial partnerships, or business development activities
  • Experience in writing press releases and managing media relationships
  • Experience in managing business accounts on a variety of social media platforms including, but not limited to, Facebook, Instagram, and Twitter
  • Excellent understanding of the sponsorship sales and activation process
  • Technologically savvy with skills in cloud file management or project management
  • Advanced knowledge in using Microsoft Outlook, Word, Excel, and PowerPoint
  • Entry level or beginner knowledge in Adobe Creative Suite, specifically in InDesign and Illustrator
  • Skilled at identifying and creating opportunities or promotions to deliver revenue goals
  • Must have excellent interpersonal, problem solving and negotiating skills
  • Must be a team player and deadline-driven
  • Must have excellent verbal and written communication skills
  • Must be able to work a flexible work schedule (e.g., nights, weekends, holidays, and long hours)

WORKING CONDITIONS AND PHYSICAL DEMANDS

  • Must be able to lift 30 pounds waist high
  • May be required to sit or stand for extended periods of time whether indoors or outdoors, and squat, stoop, or bend
  • Will be required to operate a computer
  • Facility has intermittent noise
Employment Type: FULL_TIME

The Sports Facilities Companies

Address

Bryan, TX
USA

Industry

Business

View all jobs at The Sports Facilities Companies