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eCommerce Analyst- Google Adwords/Google Ads/Amazon

Talentstorm Recruiting
Kernersville, NC
  • Expired: over a month ago. Applications are no longer accepted.
Job Description

eCommerce Analyst/Manager- (Google Ads/Google Adwords & Amazon Selling)- Manage campaigns. Keyword concepts. Must have Google Ads experience. Google Analytics. Manage Amazon account including Advertising, Listing Optimization and Analytics and Insight. Expert on Amazon from product optimization, data analysis to advertising. Analysis of data. Amazon Seller Central. Amazon Vendor Central. Actionable insight to help make strategic decisions. New ways and methods of optimization. Building, optimizing, and pacing paid media campaigns. Develop initiatives that encourage traffic from client paid search, display & social campaigns. Enterprise-wide strategic leadership, coordination, and execution oversight of paid search initiatives across clients. Monitor, track and analyze client paid search campaigns. Formulate proposals for new client opportunities, forecasting media budgets and ROAS. Subject Matter Expert when discussing Paid Search with clients Paid Search Analyst (PPC) Planning & setting up campaigns in Amazon advertising platform. Audit and troubleshoot product listings. Product listing keyword optimization and listing set up. Internal management of campaigns, optimizing performance to agreed objectives. Planning and forecasting performance according to trends and seasonality. Budget management across campaigns. Generating and analyzing advanced daily/weekly/monthly reports and highlight insights. Pull data from 3rd party tools such as Helium 10 and Jungle Scout. Create insights reports. Manage marketing initiatives on Amazon and for e-commerce in general. Communications, Journalism, Marketing. Paid search advertising and management was a core job responsibility. Ecommerce Platforms, Amazon, Google Analytics, Microsoft Advertising. Research Tools (i.e. Jungle Scout or Helium 10). Social advertising including Facebook Business Manager, Instagram, and Twitter. Plan, implement, manage, measure and report on all paid search marketing efforts across a variety of channels. Enterprise Bid Management Software. Learn new advertising channels such as Paid Social & Programmatic Display. Experience with 3rd Party Paid Search management platforms. Marketing Campaign KPIs & Reporting. Content Optimization to drive CTR and CR. SEO, Email Marketing, Deal Creation (i.e., Promotions, Coupons, Deals, etc.), External/Off-Amazon Marketing Strategy to Drive back to Amazon, Seller Central (thorough understanding of how to navigate & use the portal), Target Digital Marketing, Influencer & Affiliate Marketing, Social Media Marketing, Email Marketing, Comprehensive Marketing Campaign Buildouts, SEO, Excel and PowerPoint. Amazon AMS. Amazon Marketing Services. eCommerce. Google Analytics. Google Ads. Google Adwords. Adzooma. SEMrush. SpyFu. Answer the Public. Dashword. Keyword Planner. Google Analytics. Jungle Scout. Helium 10. PPC. Click-through rate. Conversion rate optimization. CRO. Headline search ads. Product display ads. Amazon marketing cloud.

Company Description
Brandi Roa

Talentstorm Recruiting


Kernersville, NC