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Demand Generation Marketing Manager - Virtual/Remote

TOPS Software
Rock Hill, SC
  • Posted: 4 days ago
  • Full-Time
Job Description
TOPS is looking for a Demand Generation Marketing Manager to join our team!

We are in a period of rapid growth as we promote our industry-leading SaaS product TOPS [ONE], which is an end-to-end accounting and operations management tool for the Property Technology industry.

We are looking to fill our position to help take our company’s growth to the next level. The overriding responsibility of this role is to design and oversee the execution of multi-touch demand creation programs, based on both inbound and outbound tactics, that drive pipeline creation and revenue growth.

We have an established product with many users on our product, but are still building our marketing engine from the ground up and will be building a brand soon as well.

This role reports to the VP Marketing, and will work closely with the Sales and Marketing teams and supervise the Marketing Coordinator.

We have a strong preference for applicants living in or willing to relocate to Knoxville, TN. This role has a hybrid schedule, some days in office, some days working from home. We may consider a remote arrangement for the right applicant.

Who will love this job
  • A data-driven marketer willing to roll up their sleeves to get things done
  • A leader with creativity, strategy and ability to thrive in an entrepreneurial culture.
You should have
  • At least 2 years being responsible for the demand generation function in at a B2B company
  • Proficient in digital marketing, including SEO, PPC, lead scoring, nurturing programs, list management, segmentation, and targeting.
  • Strong analytical expertise to set measurable goals and evaluate campaign effectiveness.
  • Deep understanding of full-funnel performance marketing & growth levers (acquisition, adoption/activation, monetization, retention).
  • Understanding of optimization requirements at the different stages of the funnel.
  • In-depth knowledge of a marketing automation systems, preferably Hubspot
  • Strong project management skills. Self-motivated and extremely resourceful in driving projects forward.
  • Preferred: Salesforce Experience

Benefits
Medical insurance, Dental insurance, 401K, Paid Life Insurance, Long term disability leave, Paid holidays, Paid time off, Bereavement leave, Educational Tuition Reimbursement, Employee Referral Program
Culture
Why TOPS
Our team is changing the face of the HOA Property Technology space as a trusted industry leader for over 30 years. Today, our products enable over 1,500 of the highest-caliber property management companies in the world to grow and protect their organizations. We are a five-time winner of FLCAJ’s Readers Choice Awards for our solutions and support.

As a five-time winner of Tampa Bay’s Top 100 Workplace, our approach to work is proactive, collaborative, and committed. Our team of 140+ are truly passionate about creating a best-run company internally just as we create best-run Property Management Companies for our customers. Learn about our Core Values here.

We offer a full slate of benefits, including competitive salaries, medical (including a $0 option for employees), dental, vision, life and disability coverage, paid vacation, paid holidays, tuition reimbursement, $1,000 employee referral program and a 401(k) plan. When possible, we also like to offer fun in-person perks like pet-friendly offices, paid food trucks and company outings.

TOPS Software

Address

Rock Hill, SC
USA

Industry

Business

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