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Marketing Communications Manager (Underground Utility Construction)

Spiniello
Livingston, NJ
  • Expired: over a month ago. Applications are no longer accepted.
Job Description
Salary:

Position Objectives and Responsibilities

    • Oversees the marketing and communications department, including staff, and relationships with vendors and contractors
    • Maintains and enhances all aspects of branding, advertising, and website redevelopment / future enhancements and mapping of website content
    • Implements marketing and advertising campaigns by assembling and analyzing markets and groups, prepares marketing and advertising strategies, plans, and objectives
    • Create brand awareness through advertising and social media; create company standard brand portfolio with fonts, colors, templates to be used throughout the company
    • Manage company’s social media platforms, post creation and content, including company website
    • Accomplishes organizational goals by accepting ownership for new and varying requests; explores opportunities to add value to company job accomplishments
    • Manages subcontractor/vendor and overall client relationship management by seeking out new opportunities to build relationships within the industry to promote the company
    • Manages overall outside agency project management and is the primary point of contact with the agency hired for branding and design efforts
    • Monitors and maintains marketing budget; reviews marketing analytics and develops growth strategies
    • Track return on investment/data for marketing campaigns
    • Develops and writes press releases and manages media relations
    • Oversees development and distribution of company monthly newsletter
    • Arranges proposals and presentations using marketing resource materials such as brochures, data, slides, photographs, capability brief, and reports
    • Analyzes customer requirements, specifically for technical proposal development and marketing initiatives
    • Plans trade shows participation by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists
    • Provide content and feedback on design for tradeshow booth, past performance documents, resumes, capability briefs, advertising, proposal outlines and templates, white papers, photography/videography
    • Recommends association memberships for executives and project management staff
    • Develop guidelines for project management and executive staff to attend priority industry conferences
    • Keeps promotional materials ready by coordinating requirements, inventorying stock; placing orders; verifying receipt
    • Manages potential industry specific award opportunities on behalf of the company
    • Seeks opportunities for sponsorships and advertising in relevant industry publications
    • Seek speaking engagements, committee assignments, other participation for executives and project management staff. Ensures engagement requirements are met in advance of conferences
    • Corporate gear management with vendors and ensures inventory needs are met and is up to date based on current market trends
    • Develop and review client scorecards and reports on client satisfaction, send requests for recommendation letters as needed
    • Partners with HR to plan and execute company social employee events
    • Assist HR to develop company events, employee anniversary, and welcome onboarding packages
    • Maintains communications with the media to seek articles written about the company, projects, and staff
    • Updates job knowledge by participating in educational opportunities; reading trade publications


    Position Requirements and Qualifications

    • BA/BS in Marketing, Communications, or Journalism and a minimum of 5-10 years’ experience as a Marketing Communications Manager at a top tier organization in the Architecture, Engineering, Construction industries
    • Able to successfully function as a leader and team player
    • Outstanding communication skills with ability to express technical concepts clearly and concisely
    • Detail oriented, self-motivated, and self-directed
    • Ability to prioritize multiple demands in a fast paced, changing work environment. Exceptional organizational and multi-tasking abilities, problem-solving skills, critical thinking, interpersonal skills.
    • Knowledge of Microsoft Office including Word, Excel, PowerPoint, Access
    • Knowledge of Salesforce or similar CRM platform
    • Must be available for the occasional weekends and travel
    • Excellent communication, both written and verbal, skills and able to effectively communicate with employees at all levels of the company and vendors.
    • Knowledge of Google Analytics, Adobe platform Photoshop and InDesign
    • Portfolio will be requested

    Spiniello

    Address

    Livingston, NJ
    07039 USA

    Industry

    Business