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VAR Channel Manager

Charlotte, NC
  • Posted: June 18, 2022
  • Full-Time

The primary responsibility for this position is to identify, recruit, and develop qualified Value Added Resellers that will generate revenue based on selling Charter’s products and services. The VAR Channel Manager will produce revenue by preparing strategic sales plans and implementing sales campaigns to rapidly grow Indirect Sales revenue by acquiring new Primary Service Units (PSUs). Additional responsibilities include managing established Value Added Reseller partners across the footprint.

Actively and consistently support all efforts to simplify and enhance the customer experience.

The VAR Channel Manager is an outside sales/sales management position (manages independent Value Added Resellers).

Recruit, train, enable, and retain our qualified VAR channel partners.

Create strategic business plans and monthly/quarterly revenue and Primary Service Unit (PSU) targets with Value Added Resellers.

Organize and conduct training programs to ensure our Value Added Resellers are certified to sell Spectrum business class products and services.

Develop communications plan with Value Added Resellers to drive market awareness of Charter, promote new product announcements and marketing/sales incentives to drive revenue growth.

Responsible for all sales support for Value Added Resellers account base that includes: assisting partners to close business, single point of contact to engage sales support resources to close large complex deals across a specific geography.

Identify any negative trends impacting sales and provide necessary problem resolution to the Value Added Resellers.

A thorough understanding of Voice (PRI, VOIP Applications), Data (TDM, DS3, OCx, & Ethernet services), equipment vendors (Juniper, Alcatel-Lucent, Cisco, etc.), and managed services is required.

100% of sales activity will be focused on acquisition of new Primary Service Unit (PSU)/ revenue from our Value Added Resellers.
Participate in community and industry-related events to further develop the opportunities to secure new business.

Responsible for meeting and exceeding individual sales monthly Primary Service Unit (PSU)/ revenue targets.

Required Skills/Abilities and Knowledge
Ability to read, write, speak and understand English
Demonstrated ability to prospect new VAR relationships and manage current VAR relationships
Experience with and knowledge of Voice (PRI, VOIP Applications), Data (TDM, DS3, OCx, & Ethernet services), equipment vendors (Juniper, Alcatel-Lucent, Cisco, etc.), and managed services is required. Must be able to provide demonstrated selling success in these markets.
Valid driver's license and safe driving record.

Required Education
Bachelor’s degree in marketing or business related field, or equivalent experience

Required Related Work Experience and Number of Years
Sales experience - 5-8
Indirect Sales Channel Marketing - 5-8

Preferred Skills/Abilities and Knowledge

Preferred Education

Preferred Related Work Experience and Number of Years

Office environment
Travel as required (up to 40-50%)

Physical Requirements

Mental Requirements
Proven interpersonal skills, analytical, time management and problem solving abilities
A demonstrated ability to make sales presentations to small and large sized groups
Ability to interface and demonstrate leadership both internally and externally.
High-energy self-starter as well as collaborative team player.
Exceptional verbal and written communication skills.
Computer skills, including spreadsheets, presentation and word processing programs.

Charter Communications is an Equal Opportunity Employer - Minority/Female/Veteran/Disability SCH320 314798-2 314798BR



Charlotte, NC
28244 USA



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