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Digital Account Executive

Schnaitman Flooring Madison, WI
  • Posted: November 14, 2019
  • Full-Time
Cross Media/Digital Account Executive
Location: Madison
Compensation: Salary plus commission.
The Role:
Are you passionate about Cross Media Marketing? Viamedia, a progressive, multi-media national advertising company is seeking a Cross Media/Digital Account Executive who is a highly motivated, energetic, and technology driven to join our growing team. Viamedia media team members possess strong integrity and drive to deliver maximum value for our clients' media investments. Knowledge across digital, traditional, social and emerging media channels is critical to the success of this role. Be curious, creative and collaborative with a hunter mentality! 
Responsibilities include creating and proposing cross-media advertising campaigns to both an established local account list and new customers. Must have a strong sense of creativity and a solid understanding of the sales process to successfully compete in our fast-paced, energy driven environment. Viamedia is uniquely positioned in the Madison and La Crosse markets with the ability to offer both a full suite of digital solutions, as well as, delivering cable TV advertising directly to the home.
Direct sales experience or educational equivalent required. Media sales experience is required with a proven sales background. Great benefits and excellent training.
Required Skills and Abilities:
  • Manage the full lifecycle of the client relationship, from prospecting, cold calling, proposal, contract, implementation, optimization, reporting and renewal.
  • Prospecting intelligently for new business and continuously adding new business to your funnel.
  • Effectively manage a sales funnel using CRM; achieving appointment setting and presentation expectations.
  • Create and propose advertising recommendations to meet client marketing objectives.
  • Prepare various internal and client facing reports as required.
  • Complete all sales related paperwork for client onboarding and order entry.
  • Coordinate creative direction for clients using internal and external resources.
  • Adhere to collection procedures including processing of client contracts and confirmations.
  • Maintain product knowledge through continuous learning and research.
  • Excellent written and oral communication and presentation skills essential.
  • Proficiency in PowerPoint, Excel, Outlook, sales automation and knowledge of CRM systems.
  • Use our CRM system to track client and prospect activity and revenue projections & forecasts.
  • Attend and complete all aspects of sales training programs.
  • Work closely with Local, Area and Divisional Managers.
  • Consistently meet or exceed all activity and revenue goals.
  • Bachelor's degree preferred; or equivalent media experience.
  • Minimum of 2 years digital media sales experience.
  • One to three years of direct sales experience in cable, broadcast or other media.
  • Working knowledge of digital products/platforms including display, video, social, search and OTT.
  • Agency experience preferred.
  • Must possess a valid driver's license and current state-minimum automobile insurance coverage.
Physical Requirements:
Generally, normal business office environment, as well as, exposure to outside elements while traveling to/from sales and other appointments.  Typical sitting, walking, bending and occasional lifting of approximately 25 pounds. The above statements are intended to describe the general nature and level of work being performed by the people assigned to this job.  They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the job.  The Company retains the discretion to add to or change duties of the position at any time.
Viamedia offers a competitive benefits package including paid time off, health insurance, 401K. As part of our team, you'll have the opportunity to grow your career, contribute your ideas, and have fun doing it.  Viamedia is an equal opportunity employer. 

Schnaitman Flooring


Madison, WI

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