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M&A Email & Web Specialist

Salesforce.com Inc Santa Monica, CA
  • Posted: September 09, 2019
  • Full-Time

Job CategoryMarketing

Job Details

A fantastic opportunity has arisen for an Email & Web Specialist to join our team.

This is an exciting opportunity to join the Employee Engagement technology team and gain experience with a fortune of digital marketing and coding skills.

Reporting to the Sr. Manager of Web & Email Marketing, the M&A Email & Web Specialist will be responsible for authoring and deploying internal-facing marketing communications to help onboard and engage acquired employees worldwide.

The candidate will create and modify HTML email templates, send accurate and timely email deployments, strategize and craft new campaigns, manage email data, list segmentation analytics.

Additionally, the candidate will execute the web strategy for employee engagement programs, our internal blog and employee event registration, as well as assist in the development of tools, processes and frameworks to further best practices and deliver operational efficiencies.

Responsibilities include (but are not limited to):

  • Team up with multiple internal stakeholders to execute internal email campaigns

  • Manage email campaigns using Salesforce Marketing Cloud, including setup, testing, deployment, and reporting

  • Create and leverage coded email templates to deliver up-to-date email campaigns within a strict and evolving brand style guide

  • Plan, maintain and update email marketing calendars and identify optimal send schedules

  • Create and manage automated, multi-touch, targeted email marketing campaigns

  • Partner with creative and marketing comms to optimize web assets, template design and content

  • Manage and build landing pages to support Employee Engagement campaigns

  • Recommend and implement email best practices, and stay up-to-date on the latest email marketing trends... be the expert!

Required Skills/Experience:

  • 3+ years experience in either Email Marketing or Database Marketing

  • Relevant BA/BS degree required

  • Experience in HTML and CSS

  • Fundamental proficiency in JavaScript

  • Willing to learn and understand HTML Email best practices

  • Experience working with email marketing platforms. Experience with Salesforce Marketing Cloud and Drupal a plus

  • Data-oriented and good understanding of segmentation

  • Experience in data analysis and reporting

  • Excellent project management skills

  • Team player, able to learn and work with cross-functional teams

*LI-Y

  • High energy with the ability to juggle multiple priorities under pressure and tight deadlines in a fast paced, changing environment

Posting Statement

Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay fees to any third-party agency or company that does not have a signed agreement with Salesforce.com or Salesforce.org.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

Salesforce.com Inc

Address

Santa Monica, CA
USA

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