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Digital Advertising Advisor

Retailer Web Services Scottsdale, AZ
  • Expired: over a month ago. Applications are no longer accepted.

About this job

As a Digital Advertising Advisor, you will work with approximately 50 retailers to manage all aspects of their digital advertising. Nearly all our work is conduced remotely with customers from our Scottsdale offices (i.e. over the phone, email and screen share).

Your primary responsibility is to build a relationship with each of your clients. As a Digital Advertising Advisor, you need to take the time to get to know each client. You must clearly understand their goals, objectives, worries and frustrations. You will use this knowledge to build, execute and monitor digital advertising campaigns in our proprietary AdRocket software.

Some of our clients are brand new to digital advertising – these clients are going to require some education, hand-holding and guidance as they venture into a new area for their business. Others have been using digital advertising in their businesses for some time – these clients need insight, perspective, analysis and new ideas to move their business forward. All of our clients need and deserve diligent, careful and timely execution of their advertising campaigns.

To succeed in this job, you must be good at building and maintaining long term relationships with customers over the phone. You must have a relentless focus on details, deadlines and results – you must always be keeping track of what you must do, by when and then make sure it gets done. You will need to be comfortable with digital advertising. Likewise, you must be excited to learn a sophisticated piece of proprietary software that changes frequently (the AdRocket software). Lastly, you need to be the kind of person who enjoys the search for ways to improve the performance of the next advertising campaigns based on the results of the last one.

This job does not require graphic design skills. You will be backed up by a full design department that can create the ad creative you need to meet your clients need.

This job does not require you to sell new accounts. Our sales team handles the finding and selling of customers (most of our customers have been doing business with our company for years and years and already know us well). You will be responsible for customer retention and maintaining / increasing your clients’ digital marketing spend month over month, but you will not need to sell / open any new accounts, make any cold calls or the like.

This job does not involve travel (outside of possibly attending one or two trade shows per year). Nearly all of our work is done via phone, email and screen share.

This job does require you to have a firm understanding of digital marketing along with prior experience running successful campaigns.

Priority #1: Learn the proprietary AdRocket software and digital marketing fundamentals

Complete training in our proprietary AdRocket software -- training provided. Become AdWords™ certified – training provided.

Key Performance Indicators:

  • Complete training in our proprietary AdRocket software (4 weeks)
  • Complete AdWords Certification (4 weeks)

Note: As part of the training process, you may participate in various aspects of AdRocket Base promotions. You will also receive some training on our other products, including WebFronts® and RetailDeck®.

Priority #2: Onboard, setup and launch the initial advertising plan for new retailers

We are selling at a rapid rate and have retailers ready to get started with digital advertising. You will need to get to know them and get them up and running.

Key Performance Indicators:

  • The number of retailers assigned to you that are setup, onboarded and launched with AdRocket (your baseline goal is to have at least twenty-five in the first sixty days)

Priority #3: Provide regular guidance, support, analysis and execution for your clients

As you onboard your clients, you will be responsible for a monthly rhythm with each client. Each month you will need to assess each client’s needs, build/update their advertising plan, execute and monitor the plan and then report on performance. You will need to provide analysis and insight to the client each month.

Key Performance Indicators:

  • The number of clients that you are supporting (goal is fifty)
  • Customer satisfaction and retention
  • The average change in spend among your client’s month-to-month and over the past six months (goal is average +500/mo/client every six months)

Key Competencies

  • Strategize and execute successful digital advertising campaigns
  • Building and maintaining long term relationships via phone and email
  • Communications – oral and written
  • Meeting deadlines
  • Analysis Skills
  • Pragmatism
  • Listening
  • Customer Focus
  • Team Player
  • Accountability

Retailer Web Services

Why Work Here?

Laid back environment, great team of friendly talented professionals, room to grow.

Retailer Web Services (RWS) is a rapidly growing, software company that helps small businesses succeed. We don’t just say that, we mean it and we do it every day. There will be some long days and exciting challenges but fulfilling our mission to “serve independent retailers; helping them realize their dreams through the promise of technology” brings a sense of accomplishment knowing that you are impacting the success of many. Our clientele is a mix of small appliance, furniture and mattress retailers. We build and maintain four products for our clients, RetailDeck®, WebFronts®, WebFronts® ReviewTM and AdRocketTM. These services allow our independent retailer clients to compete in a huge way with big box retailers. We expect you to bring hustle and passion to everything you do here. You will be held accountable to our 4 Core Values and will be expected to hold your teammates accountable as well. The values are what unify us and allow us to make the impact that we do. They are vital to our mission of becoming the undisputed champion of independent retailers digital marketing success. What We Offer Our primary goal is to create one of the best places in the world to work. Here at Retailer Web Services (RWS), we believe a strong team of talented and industrious professionals are what grows a good product into the best product. To accomplish this, RWS seeks out individuals that are not just skilled and qualified, but are also dedicated, fun to work with, and true contributors. We recognize our responsibility of creating an environment that fosters this and are dedicated to holding up our end of that bargain! Here are some things we do to make working at our company enjoyable: • A super casual work environment, company sponsored month end celebrations, catered weekly breakfasts, and a regular rotation of office perks • Part of working hard effectively includes taking time to recharge. The RWS offices are closed on most major holidays. Whenever our offices are closed for a holiday, our employees enjoy paid days off, an average of 8-10 per year. In addition to paid holidays, RWS offers unlimited PTO • A top tier 401k plan from Vanguard to all our employees after only 6 months of employment. With a shorter vesting period and company match our 401k plan allows our employees to build a larger retirement savings faster. Benefits • Medical benefits offered with Aetna, RWS contributes 80% towards employee’s premium • Dental and vision benefits offered with MetLife, RWS contributes 100% of the employee’s premium • 100% employer paid Life and Short-Term Disability insurance with the option to purchase additional and dependent coverage • Numerous other ancillary insurance programs offered • Employee discount program • Unlimited PTO • 8-10 paid holidays per year • Friendly working environment Other Cool Stuff • Pool Table • Ping-pong Table • Nintendo Switch • Random Company Events (Top Golf, External Happy Hours, Catered Lunches, Holiday Pot Lucks, etc.) • Breakfast and snacks all the time - Monday mornings are always special and our break room is always stocked with yogurt, cereal bar, and random breakfast foods for everyone to enjoy. • Annual Holiday Party • Company Football Pools • Holiday Costume and Decoration Contests • Employee Recognition Programs • Office Location - We are in North Scottsdale right across the street from The Scottsdale Quarter and Kierland Commons. Lots of shopping and places to eat within a walking distance.


15615 N. 71st Street, Suite 205, Scottsdale, AZ 85254
Scottsdale, AZ