The Creative Specialist is responsible for photography and videography in support of the Renfro sock brands, involving product still life, lifestyle images, and video campaigns.
§ Adept at manipulating graphics, typography, footage, and sound to “set the stage” of bite-size digital content that showcases and differentiates our products in the marketplace.
§ Editing and motion skills, knowledge of current trends, playing with formats, and adapting approach for different audiences and platforms
§ Understands video specs for multiple platforms (Facebook, Instagram, Google, YouTube)
§ Works across multiple brands, each with their own unique design aesthetic
§ Collaborate closely with the rest of the creative team to brainstorm concepts and apply a consistent look and feel to all products
§ Ability to work within and evolve brand guidelines
§ Good understanding of all different digital creative assets needed for enhanced customer experience online.
§ Hyper-efficient—makes bold choices and executes them quickly, pays obsessive attention to detail, and maintains organized asset libraries while managing multiple projects
§ Bachelor’s degree in a design or photography field
§ 3-5 years of professional experience
§ Knowledge of current web design, development tools and techniques
§ Has an expert-level command of Adobe Premiere and After Effects; Audition CC, Animate CC, or Cinema 4D a plus
§ Firm understanding of the Adobe Suite: Photoshop, Illustrator, and InDesign
§ Strong graphic design skills
§ Time management skills, with the ability to work under tight deadlines
§ Ongoing curiosity about emerging technologies, best practices, and aesthetic trends
§ Enjoys collaborating, learning, and receiving feedback
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is:
§ Regularly required to sit, talk, hear and reach with hands or arms
§ Occasionally required to walk and stand.
§ Specific vision requirements needed to successfully perform this job include work at a computer terminal and color vision.
Usual office environment with frequent sitting, walking, and standing. Occasional climbing, stooping, kneeling, crouching, and balancing. Frequent use of eye, hand and finger coordination enabling the use of office machinery. Oral and auditory capacity enabling interpersonal communication as well as communication through automated devices such as the telephone. Light physical effort required by handling objects up to 20 pounds occasionally and/or 10 pounds frequently. Ability to move between departments to interact with others. Flexibility to work outside of standard business hours to meet business needs and travel to company events.
The work environmental characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Generally, will work in climate controlled, smoke-free office environment located at the corporate office. Occasional travel to other company locations or business/conference centers for company-sponsored meetings/training/events.
Occasional: activity exists less than 1/3 of the time.
Frequent: activity exists 1/3 and 2/3 of the time.
*The statements herein are intended to describe the general nature and level of work being performed by associates and are not to be construed as an exhaustive list of responsibilities, duties, and skills required. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer at any time with or without notice. AA/EOE/Minorities/Females/Veterans/Disabled. All qualified applicants will receive consideration for employment without race, color, gender (including pregnancy), gender identity, sexual orientation, national origin, religion, age, disability, veteran status, genetic information or other protected characteristics.*