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Director of Marketing

Prestige Legal Solutions Culver City ,CA
  • Expired: over a month ago. Applications are no longer accepted.
Job Description

PLS law firm is seeking a Marketing Director with experience in digital and print advertising - a strategic and creative marketing leader. We’re a start up law firm and we’re looking for an individual who can create and lead our marketing department and contribute to the growth of our firm. 

Responsibilities

  • Build and execute a full year marketing plan across all channels

  • Analyze the current market, drive strategy, budget and execution of brand marketing initiatives through any medium required, ensuring a singular brand message across all consumer touch points including web, paid media, social, etc.

  • Strategize and develop creative content material

  • Hire and oversee freelance personnel for content creation 

  • Implement digital and print marketing campaigns

  • Analyze marketing data and optimize platforms to increase ROI

  • Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary

  • Manage and refine the organization’s social media presence

  • Manage and measure marketing campaign costs

  • Report on the effectiveness of marketing campaigns using pre-determined KPIs

  • Utilize data for marketing campaigns, interrogating the organization’s databases and external data

  • Identify new business opportunities

  • Conduct market research studies

  • Negotiate with media agencies and secure agreements on the production of promotional materials

Qualifications

  • A Bachelors degree with 5+ years of marketing leadership experience.

  • Experience growing a brand/company from to strong market presence and significant revenue

  • A strong drive for results, with the ability to manage independently and take calculated risks

  • A natural ability to collaborate well with others across the organization and thrive in a fast-paced and highly-fluid environment

  • Extensive experience with digital advertising platforms including facebook/ instagram, google/ youtube, linkedin and yelp.  

Prestige Legal Solutions

Address

Culver City, CA
USA