Skip to Main Content

Direct Response Online Marketing Manager

Pineapple Company New York, NY

  • Posted: 17 days ago
  • $90,000 to $160,000 Yearly
  • Full-Time
  • Benefits: 401k, dental, medical, vision
Job Description

Remote position for very experienced online direct response marketing manager, 3-6 years experience managing and optimizing direct response sales funnels.

 

We are a health supplement company with 2020 revenue of $21M. Projected to hit $50M in 2021. Need an online direct response marketing pro to help with heavy lifting as we scale.

 

EXPERIENCE

  • Strong understanding of online direct marketing principles (sales funnels, conversion factors, metrics)

  • Strong experience working with a developer and writing development briefs, reviewing and approving dev work

  • Setting up, monitoring and analyzing split tests

  • Managing freelancers and a team to help you execute

 

RESPONSIBILITIES:

  • Constantly tracking, improving and optimizing funnels at multiple points

  • Ensure highest accuracy and confidence in optimization data

  • Competitor analysis to gather new ideas to test

  • Attend seminars and webinars to get new optimization ideas & best practices

  • Working with copywriter to improve copy elements

  • Writing briefs for developer for new split tests

  • Manage split test calendar to ensure tests are always running, low/no downtime

  • Setting marketing and optimization goals for each product / funnel

 

BONUS:

  • Direct response copywriting experience

 

Details about this position:

 

Salary: $80-160K+ depending on experience

 

Hours: 9am – 5pm EST, Monday-Friday (semi-flexible)

 

Location: Remote work. Must be based in the US or Canada. In-person week long retreats 2x per year.

 

Our Team: We’re located in NYC and 35 strong.

 

Company Description
We create innovative health supplements and brands combined with strong partnerships and unique stories.

Today, people want products with purpose and relationship with people, not just an object. By knowing the person behind the product, they know what they believe in and why it matters.

How We're Different
We combine new Pineapple Products with unique partnerships. These partnerships have included influencers, doctors and personalities who have a unique story to tell about health.

We make sure our Pineapple Products and the stories behind them are unique, inspiring and cannot be found anywhere else - this is our advantage. We pride ourselves in making products we’d buy ourselves but can’t find on any store shelf. Products we know other people would love too, if they only existed.

Pineapple Company

Why Work Here?
Work from home, competitive pay, semi-flexible hours, benefits, strong company mission

We create innovative health supplements and brands combined with strong partnerships and unique stories. Today, people want products with purpose and relationship with people, not just an object. By knowing the person behind the product, they know what they believe in and why it matters. How We're Different We combine new Pineapple Products with unique partnerships. These partnerships have included influencers, doctors and personalities who have a unique story to tell about health. We make sure our Pineapple Products and the stories behind them are unique, inspiring and cannot be found anywhere else - this is our advantage. We pride ourselves in making products we’d buy ourselves but can’t find on any store shelf. Products we know other people would love too, if they only existed.

Pineapple Company's Logo

Address

New York, NY
USA

Website

View all jobs at Pineapple Company

What email should the hiring manager reach you at?

By clicking the button above, I agree to the ZipRecruiter Terms of Use and acknowledge I have read the Privacy Policy, and agree to receive email job alerts.