The main jobs functions of the Leasing & Marketing Professional are to greet prospects and residents, lease and prelease apartments, present the features and benefits of their assigned community, properly secure lease agreements from qualified applicants, and assist with resident and employee relations. To be eligible for consideration for the position of Leasing & Marketing Professional, the following minimum qualifications must be met:
Must have at least a high school diploma (college hours preferred).
Must be willing to work flexible hours/days and weekends.
Must have or be willing to learn computer skills.
Outgoing or extroverted personality recommended.
Duties and Responsibilities
All business should be conducted in accordance with company policies and procedures. Strict adherence to the Fair Housing Act, Americans with Disabilities Act, Fair Credit Reporting Act, and all other laws set forth by the Pennsylvania Real Estate Commission.
The job functions of the Leasing & Marketing Professional include but are not limited to the following:
Greet clients (off your seat and on your feet!).
Maintain a professional yet friendly atmosphere in the leasing office and other areas where prospects and residents meet.
Answer incoming phone calls and emails and handle accordingly.
Greet and qualify prospective residents, determining needs and preferences, and professionally present community and specific apartments to them while communicating features and benefits.
Tour apartments with clients; discuss all benefits of the apartment community and each apartment shown.
Tour model apartment, even though it may not be the floor plan desired.
Explain to the client in detail the application procedures and lease contract.
Complete Guest Card information form on all prospects, send thank you notes and perform follow up.
Correctly complete all lease applications, assist with application verification and notify prospective residents of results. Update information in the management software program.
Assure application is processed through proper channels.
Input all prospect, applicant, and resident information in the management software program.
Type leases, enter leasing and traffic information in computer as necessary.
Organize and file appropriate reports, leases and paperwork. Shred all confidential paperwork as needed.
Type weekly, monthly and/or special reports as designated by the Property Manager.
Inspect models and make ready units daily or as directed by the Property Manager to ensure cleanliness.
Receive deposit and rent money, record appropriately.
Maintain at least a 33% closing ratio.
Welcome new residents. Assist as necessary to ensure a smooth move-in.
Physically inspect property when on grounds, pick up litter and report any service needs to maintenance staff.
Become familiar with competitive properties in the area and know how to sell against them in a positive fashion (do not negative sell competitors).
Become familiar with the area.
Become familiar with all Paradise Management, LLC policies and procedures.
Answer phone, take service requests and extermination orders. Complete service request forms and distribute as specified by Property Manager.
Make service request follow up calls and complete work orders in management software.
Acknowledge and assist residents who come into the office.
Consult with Property Manager if a question or a policy exception is needed.
Assist with planning and attend all resident functions.
Meet weekly marketing goals set by Property Manager.
Perform outreach marketing as directed by Property Manager.
Ensure all advertising, social media, and websites are updated as directed by the Property Manager.
Compile information for and manage the Market Survey on a weekly basis.
Ensure that brochures and marketing materials are stocked daily.
Assist with planning and attend any outside marketing events.