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eCommerce Manager

Paladin Chicago, IL
  • Posted: 3 days ago
  • Other

Paladin is partnered with a privately-owned consumer goods company in their search for an experienced eCommerce Manager to join their lifestyle brand transformation initiative. The company has multiple locations in the Midwest with a second headquarters in downtown Chicago and owns a small portfolio of products and brands.

The eCommerce Manager will support all brands and create an optimal online brand and customer experience, managing relationships with retailers like Amazon, driving optimal product performance, merchandising, supporting integrated campaigns, driving growth and supporting sales goals.

Reports to: Director of Marketing
Location: Downtown Chicago
Direct reports: 2

Must Haves:

  • Amazon eCommerce experience
  • Understanding of aesthetics, keen eye for style / art direction
  • Experience with customer acquisition via email and paid digital channels
  • CPG experience
  • Duties and Responsibilities:

  • Manage eCommerce strategy to drive brand awareness and increase market share using data-driven eCommerce and digital marketing strategies, including acting as main account liaison with major online retails like Amazon and Walmart
  • Collaborate with creative and social teams; advising on content planning, SEO, paid media, programmatic, and email marketing that aligns with short and long-term strategies
  • Support content creation by writing creative briefs and providing direction to ensure content – copy, messaging, images, videos, and other assets are on brand and optimal for digital performance
  • Manage online merchandising and product inventory levels
  • Plan and execute promotions, identifying products for promotion and marketing assets
  • Track and analyze product and campaign performance analytics, tracking spend, and optimizing and adjusting as needed
  • Ensure orders flow properly, working with internal teams to ensure inventory movement is on time and schedule
  • Ensure all site pages are optimized and strategically merchandised, performing regular audits and analyzing customer behavior 
  • Report on weekly and monthly KPIs, sharing insights and recommendations that support corporate objectives and drive growth
  • Keep current on key industry trends and competitive analysis to identify actionable ways to increase brand, eCommerce, and The Company will consider for employment qualified applicants with arrest and conviction records.
  • Paladin

    Address

    Chicago, IL
    USA

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