Plans, executes, and measures demand generation marketing programs that result in growth of sales pipeline and revenue for Field Sales organization.
Manages field marketing activities within the context of the overall corporate plan for the achievement of short and long term business objectives, increased profit and market control; as defined and communicated by higher management. Manage subordinates to meet business targets and best practice solutions: this will include coaching and development of team members. Disseminate key corporate information pertaining to new product development/launches. Act as a liaison with management to ensure that marketing activities are in support of sales plans. Direct marketing resources and budget to be deployed using the most appropriate marketing mix for the line-of-business or geography. Ensure consistency between corporate global directions and line-of-business or single-geography implementation choices. Maintain necessary contact with major suppliers, agencies, customers, industry associations and government representatives to achieve marketing objectives. Manage the activities of the staff according to overall marketing strategies and budgets. Implement organizational changes in line with changing business & market needs.
Leads a specialized area which may have diverse functional elements. Frequently interacts with supervisors and/or functional peer group managers. Software business management experience. Sales and Marketing experience in the IT industry. E-business Internet practical know-how. Professional credentials in Marketing, Academic credentials desirable. Past experience in Sales desirable.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
Title: Industry Marketing Manager
Location: United States
Requisition ID: 1900109W