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Regional Sales & Marketing Director - Mid Atlantic Region

Norwegian Cruise Line Miami, FL
  • Expired: over a month ago. Applications are no longer accepted.

BASIC PURPOSE:
Responsible for developing business with core accounts in the designated region, working with Business Development on developing business with developmental accounts in the designated region, exceeding established region sales goals, representing Oceania Cruises at industry events and contributing to overall company success.

POSITION RESPONSIBILITIES:
Maximize revenue and occupancy production in the designated core accounts within the region.

Work with Business Development Manager to identify developmental accounts to grow OCI business.

Source new business channels and work with aligned Account Executive and Business Development Manager to optimize results.

Develop and execute region sales and marketing plan including co-op spending plan and schedule for trade and consumer events. Manage Co-Op plans and expenditures to ensure alignment with budget.

Develop and execute marketing plan with individual agencies with measurable actions.

Secure, promote and contract group promotions using Marketing Amenity Program.

Conduct regular product and sales training for accounts through a minimum of 15 in-office sales calls per week.

Educate agents and agency owners on OCI programs, promotions and products. Foster top of mind awareness of OCI by key agency personnel through frequent direct contact.

Understand and capitalize on individual account strengths such as database marketing, groups, consumer functions or marketing to create unique solutions per agency.

Participate with trade shows, seminars, ship inspections and other sales-related functions as appropriate.

Host onboard Seminars as required.

Complete weekly sales activity report in SalesForce.Com

Partner with Cruise Reservations, Sales Service and Operations to implement sales & service solutions.

Share best practices with colleagues for mutual success.

Use appropriate resources and sound decision making to resolve complaints, expedite sales and address issues.

Perform other job related functions as assigned.

EDUCATION: Bachelor's Degree in Business Administration, Marketing or related field of study; or any equivalent combination of relevant background and/or sales experience

EXPERIENCE: Minimum 5 years sales experience with at least 3 years of outside/ field sales experience, preferably in the travel industry.

KNOWLEDGE & SKILLS: Familiarity with region, accounts and key decision makers. Strong knowledge of Microsoft Office Suite to include intermediate level skills with Excel, Outlook, Word and PowerPoint. Knowledge of Salesforce.com, or other CRM (Customer Relation Management) system preferred. Ability to build personal credibility by way of solid product knowledge, services, procedures, consistent follow-through and problem solving skills. Proven ability to implement contracts using superior negotiation and presentation skills. Creative abilities to develop a personal brand for selling unique cruise vacations and building relationships within assigned territories. Ability to adapt to a quickly changing sales environment; ability to shift priorities per business and/or territory demands. Planning skills for developing a sales strategy for assigned territory. Interpersonal skills to work effectively in a team based environment. Effective time management skills to work independently and meet sales goals. Customer-centric skills to foster and maintain business relationships and drive results. Excellent verbal and written command of English sufficient to support travel partners with questions/issues as well as to effectively diffuse situations whenever necessary. Ability to travel within field sales territory, hold a valid state drivers¿ license and maintain a clean driving record. Ability to work evenings and/or weekends. Ability to bend and lift up to 30 lbs to pack and transport marketing collateral to travel agents, with reasonable accommodation. Ability to stand for long periods of time for presentations and provide walking tours for clients onboard vessels, with reasonable accommodation.

Norwegian Cruise Line

Norwegian Cruise Line Holdings Ltd. (NYSE:NCLH) is a leading global cruise company which operates the Norwegian Cruise Line, Oceania Cruises and Regent Seven Seas Cruises brands. With a combined fleet of 25 ships with approximately 50,400 berths, these brands offer itineraries to more than 450 destinations worldwide. The Company will introduce seven additional ships through 2025, and has an option to introduce two additional ships for delivery in 2026 and 2027. Norwegian Cruise Line is the innovator in cruise travel with a 51-year history of breaking the boundaries of traditional cruising. Most notably, Norwegian revolutionized the cruise industry by offering guests the freedom and flexibility to design their ideal cruise vacation on their schedule with no set dining times, a variety of entertainment options and no formal dress codes. Today, Norwegian invites guests to enjoy a relaxed, resort- style cruise vacation on some of the newest and most contemporary ships at sea with a wide variety of accommodations options, including The Haven by Norwegian®, a luxury enclave with suites, private pool and dining, concierge service and personal butlers. Norwegian Cruise Line sails around the globe, offering guests the freedom and flexibility to explore the world on their own time and experience up to 27 dining options, award-winning entertainment, superior guest service and more across all of the brand’s 15 ships. Oceania Cruises offers an unrivaled vacation experience renowned for the finest cuisine at sea and destination-rich itineraries that span the globe. Expertly crafted voyages aboard designer-inspired, intimate ships call on ports across Europe, Asia, Africa, Australia, New Zealand, the South Pacific and the Americas. Celebrating its 25th anniversary in 2017, Regent Seven Seas Cruises offers the industry’s most inclusive luxury experience aboard its all-suite fleet. A voyage with Regent Seven Seas Cruises includes all-suite accommodations, round-trip domestic air and business-class air on intercontinental flights from U.S. and Canada, highly personalized service, exquisite cuisine, fine wines and spirits, unlimited internet access, sightseeing excursions in every port, gratuities, ground transfers and a pre-cruise hotel package for guests staying in concierge-level suites and higher.

Address

Mid Atlantic Region
Miami, FL
USA