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Paid Search Marketing Specialist - Google Ads / PPC Specialist

Next Level Marketing, LLC Chicago, IL

  • Expired: 29 days ago. Applications are no longer accepted.
Job Description

We are seeking a Paid Search Marketing Specialist to join our team! You will be responsible for gathering and analyzing key market information, as well as identifying areas of improvement to increase company revenue. The ideal candidate will have a proven record in the Paid Search Marketing arena and possess the following qualities:

 

  • The ability to work & make decisions independently

  • Strong communication skills via email and phone

  • An analytical mind

  • Ability to work well with cross-functional teams and prioritize time

  • Comfortable working with team members at all levels, including senior management and c-level employees

 

Key Functional Areas of Responsibility:

 

  • Conduct keyword & competitor research to determine the potential of products and services.

  • Perform analysis of market strengths, weaknesses, opportunities, and threats.

  • Development and implementation of innovative marketing campaigns.

  • Analyze historical data to create comprehensive strategies for new and existing clients.

  • In-depth understanding of tracking implementation and Google Analytics data.

 

The Day-To-Day:

 

  • Implement and manage PPC (Search, Display, Shopping, Video) campaigns.

  • Complete daily maintenance tasks for assigned clients.

  • Confirm the monthly allotted budget for your assigned clients is not under or overspending.

  • Manage the daily campaign optimization efforts of assigned accounts to ensure they are achieving the traffic, engagement, and conversion goals in mind.

  • Meet weekly and/or monthly with clients to ensure their main KPIs are being met.

  • Daily email and phone correspondence with clients.

  • Updating/maintaining project management tasks in our project management platform Asana.

  • Ensure proper tracking set up via Google Tag Manager, Google Analytics, etc.

  • Create Paid Search strategy programs for new campaigns or account structures based on objectives.

  • Produce detailed analysis of PPC campaigns, using performance data to extract key learnings to improve and inform future strategies on a weekly, monthly, and quarterly basis.

  • Manage bid strategies and optimization efforts at the account, campaign, and ad group levels to drive increased account performance.

  • Complete monthly reporting via Google Data Studio.

 

Preferred Qualifications:

 

  • Bachelor's Degree in Advertising, Marketing, Business or another related field.

  • 2-5 years of experience in Paid Search Marketing.

  • Certifications in Google Ads Search, Display, Mobile & Shopping.

    • Comprehensive understanding of Google Merchant Center and the setting up of product feeds.

  • Certifications in Bing/Microsoft Ads.

  • Certifications/Experience in Amazon Seller & Vendor Central.

 

Job Type: Full-time

Job Level: Mid-Level

 

Additional Info:

  • Working Hours: Monday to Friday 9 am - 6 pm

  • This position is fully remote, but our headquarters are located in Fort Lauderdale, FL with no intention of going back to the office at the present moment.

Company Description
Next Level Marketing is a full-service digital marketing agency. With over 20 years of experience, Next Level offers award-winning SEO, PPC & SEM strategies. We are not your average search engine marketing company. We understand that driving traffic and converting traffic are two completely different things, and we fuse our extensive search and advertising experience to build our clients’ brands.

We have a tight-knit team of marketing experts. Around here, we have a work hard play hard mentality. We love to teach each other and inspire one another.

Qualities We Value in Our Family:
Open-Mindedness
Consistency
Honesty
Efficiency
Innovation
Creativity
Good humor

To love working with us, here are the values you share:
You put people first, always.
You fight for the user’s success.
You do the right thing every time.
You commit to excellence by paying attention to details.
You labor for simplicity.

To learn more about our company, visit us online at: www.nextlevelsem.com.

Next Level Marketing, LLC

Why Work Here?
Friendly company culture, tight-knit family atmosphere, and fast-growing company!

Next Level Marketing is a full-service digital marketing agency. With over 20 years of experience, Next Level offers award-winning SEO, PPC & SEM strategies. We are not your average search engine marketing company. We understand that driving traffic and converting traffic are two completely different things, and we fuse our extensive search and advertising experience to build our clients’ brands. We have a tight-knit team of marketing experts. Around here, we have a work hard play hard mentality. We love to teach each other and inspire one another. Qualities We Value in Our Family: Open-Mindedness Consistency Honesty Efficiency Innovation Creativity Good humor To love working with us, here are the values you share: You put people first, always. You fight for the user’s success. You do the right thing every time. You commit to excellence by paying attention to details. You labor for simplicity. To learn more about our company, visit us online at: www.nextlevelsem.com.

Next Level Marketing, LLC's Logo

Address

Chicago, IL
USA

Industry

Business

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