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Digital Marketing- Web Specialist

NewAge Industries
Southampton, PA
  • Expired: over a month ago. Applications are no longer accepted.
Job Description

Position Summary:

The position is responsible for developing, implementing, and maintaining various digital marketing initiatives of the business. This includes website redesign and continual improvement; building and tracking marketing campaigns through marketing automation; cross functional work with sales and product development to continually promote new products and markets; analysis and interpretation of metrics; etc. This position requires an extremely creative, customer first mindset to bring new ideas and technologies to the team.

 

Key Job Responsibilities:

·         Work with other members of the Marketing Team to develop marketing campaigns

·         Utilization of  Google Analytics to monitor site traffic, site expansion and flow, and skilled with site optimization

·         Seek Internet based ad and listing opportunities offering our product catalog to target markets

·         Provide creative design & content for email, web advertising, and catalog marketing

·         Utilization of SEO techniques, social media, blogs, and Google AdWord PPC

·         Provide creative content using digital photography & lighting, videography & sound equipment

·         Direct outside vendors to create new branding sites

·         Provide creative concepts for promotions, advertisements, videos, user manuals through a variety of mediums

·         Manage trade show exhibit design, implementation, set-up, and operations experience required.  Light travel involved.

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Education, Skills and Experience Requirements:

·         Bachelor’s degree and/or four years related experience and/or training

·         Computer skills to include operations for both design (MAC), and admin (PC)

·         Has a working knowledge of HTML, WordPress, JavaScript and is familiar with ASP and .net

·         4+ year(s) experience in digital advertising and marketing or web analytics required (including internships and self-started projects)

·         Attention to detail must be innate

·         Outstanding ability to think creatively, strategically, and identify and solve problems

·         Experience in content marketing, and SEO is required, e-commerce familiarity a plus

·         Expert internet user and proficient user of Adobe Creative Suite & Microsoft Office Suite

·         Strong analytical skills– ability to translate trends and data analysis into solutions and actions

·         Eager to learn and master new markets, tools, and concepts

·         Strong understanding of marketing strategy and digital tactics

·         Ability to work independently and within a team to communicate with team members and management on a daily basis, proven project            management skills

·         Ambitious attitude and a positive team player

·         Strong communication skills (verbal and written)

·         Strong organizational and time management skills

Company Description
In business since 1954, NewAge Industries is a manufacturer and fabricator of thermoplastic and thermoset tubing and hose, and a supplier of fittings and clamps. The company offers one of the broadest product lines of tubing, hose, and fittings in the U.S., and its custom extrusion and fabrication services are unrivaled. The company is a family and employee owned business, with its corporate offices and state-of-the-art manufacturing center located in Warrington, PA.

NewAge Industries

Why Work Here?
100% Employee Owned Company and a B Corp. We offer competitive salary, benefits, ESOP, 401k and many more perks.

In business since 1954, NewAge Industries is a manufacturer and fabricator of flexible plastic tubing and hose and a supplier of fittings and clamps. We produce and stock large quantities of a wide variety of rubber and plastic tubing, plastic and rubber hose, fittings, and clamps. Rubber tubing and plastic hose styles are available in unreinforced tubing, corrugated or convoluted tubing, and braid-reinforced hose for extra strength and pressure capabilities.

Address

Southampton, PA
USA

Industry

Business

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