Headquartered in Alpharetta, Georgia, National Christian Foundation (NCF) is a 501(c)(3) charitable grant-making ministry that provides creative giving solutions and inspires biblical generosity among Christian families, advisors, and charities. NCF has received more than $23 billion in contributions and made over $16 billion in giver-recommended grants to more than 71,000 charities. NCF is an industry leader in accepting gifts of appreciated assets such as stocks, real estate, and business interests, which enable givers to save taxes and maximize charitable gifts. We combine a faith-based approach and like-minded local presence with the support and expertise of a trusted national organization. Learn more at www.ncfgiving.com
This position is based out of NCF's office in Alpharetta, GA and may be hybrid.
NCF is seeking a Marketing Manager (MM) to lead a pilot project that provides excellent marketing and communications resources and services to NCF Local Offices. This position will begin serving three NCF local offices: Georgia, Rocky Mtn, and Heartland, and will help determine how many offices could be served thru this leveraged position.
Working collaboratively with the national-office marketing and network relations teams to ensure alignment with national marketing plans, the MM will oversee the planning, ideation, creation, and execution of content to ensure strategic, consistent, regularly scheduled communications for the initial three offices.
The MM will also help lead the strategic vision for the pilot project to potentially mature into a permanent, growing team that serves all NCF local offices nationwide over time.
* Strategic planning
The MM will work with local-office presidents and NCF's national marketing team to create robust and strategic marketing plans for local communications that align with NCF and local office strategic objectives. This will involve participating in the development of NCF's national marketing plan with the Marcom team, then meeting with each RM teams to tailor their content to meet specific needs of the local office.
* Project management
The MM will take responsibility for these three local-offices' content creation, using Trello to oversee the production and workflow of content for each local marketing plan. He/she may assign tasks to editors or other team members and will use whatever design, CRM, or other software is needed for local office web pages, emails, and social media.
* Content creation/writing
Once a marketing plan is set for the local offices, the MM will use existing local-office templates, write original content (stories) according to Marcom processes and style, generate content and designs for email campaigns, and other needed marketing communications, working with the writing team to adhere to brand standards and for proofing/editing.
* Executing and publishing
An important part of the MM's role will be carrying projects to completion. This means that once marketing communications or materials have been developed, designed, proofed, and approved - the MM will be responsible for seeing them through to completion. This will include publishing stories in WordPress, sending assets to the printer, scheduling and sending emails in Marketing Cloud, etc. This person will ultimately be in charge of marketing projects for the local teams from start to finish.
Duties and Responsibilities
1. Essential duty/responsibility
a. Develop local marketing plans that are informed by NCF's national marketing plan and local office presidents/directors
b. Learn the local needs of an NCF office and suggest strategies/campaigns to most effectively reach and serve local givers
c. Plan, create, and publish web stories, marketing content, and email/event campaigns
d. Use Trello to track campaigns and tasks
e. Use WordPress to post content to web pages
f. Use Marketing Cloud to create campaigns and send a regular cadence of communications
g. Exercise attention to detail to keep projects consistent and on time
h. Develop a strong sense of tasteful graphic design, layout, typography, and photography
2. Other Duties and Responsibilities
a. Reading/Research: This role will require reading and staying up to date on DAF, financial, and other news to help marketing plans align with the needs of givers.
b. Possible travel to local offices to fully understand the nuance and strengths of each office
3. Personal, Spiritual, and Professional Development
a. Demonstrates a commitment to personal, spiritual and professional maturity through regular prayer, study of Scripture and other Christian learning mechanisms
b. Maintains professional and technical knowledge by attending educational seminars, workshops, reviewing professional publications, establishing personal networks and participating in professional societies
4. Building Christian Community Through Demonstrating Biblical Principles
a. Actively integrates biblical principles in day-to-day behavior, exhibiting unremitting integrity and strong moral character
b. Models daily faithfulness to God and love and service to others
c. Prays regularly for employees, givers, and charities involved with NCF
d. Attends weekly NCF Devotions and other NCF community building events
Position has no supervisory responsibilities but may develop to have them.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily and have reliable attendance. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
1. Christ-centered lifestyle
a. Profession that Jesus Christ is Lord and Savior
b. Lifestyle that is consistent with the teachings of Jesus and the Bible
c. Agreement and support of NCF's Statement of Faith
d. Demonstrates the values of faithfulness, love, and service
a. Bachelor's degree in communications/marketing/journalism/English or related. Additional marketing- or communications- related education a plus.
b. Education in use of design or CRM software a plus
a. A minimum of seven (7) years in a marketing/communications-related position
b. A minimum of five (5) years' experience in non-profits and/or fundraising preferred
c. Expert-level knowledge in written communication
d. Familiarity with CRM, editing, and design software a plus
e. Software: Gain proficiency in Adobe Creative Suite and MS Office Suite (particularly Photoshop and InDesign)
a. Input - Ability to take in and process a large amount of new information
b. Relational - Comfort working with people at all levels of the organization, as well as our givers (high-net-worth individuals)
c. Boundaries - Ability to know what is part of the job and what is not and to keep to the scope of work planned (unless decided with manager that job should expand)
d. Maintains sensitive and confidential information as well as business, donor and affiliate confidential matters
e. Is ethical, tactful, and courteous in dealing with all employees and vendors
National Christian FoundationAlpharetta, GA
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