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American Girl Temporary Sr. Marketing Associate - Brand

Mattel Inc.
Middleton, WI
  • Expired: August 06, 2022. Applications are no longer accepted.

CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys.

We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers. The Opportunity: The Senior Marketing Associate is responsible for supporting the Brand team with business analysis, particularly focused on brand, category and product performance.

The position provides reporting and analysis which support product planning and assortment, including product retirement, carryover, and new product development. Availability & Location: * This is a temporary position scheduled for 40 hours per week. The duration of the position will last approximately through February 2023. * The successful candidate will work in a hybrid capacity with availability to come on site to our Middleton corporate office as needed. What Your Impact Will Be: The Sr. Analyst performs analytical work to include, but not limited to: PRODUCT PLANNING: Compiles data and analyzes category performance to inform carryover, retirement and assortment planning.

Routinely reviews CI and BI reports to continuously compile insights related to specific areas of the business. Works directly with Brand Manager and Finance to inform financial implications prior to Pre-plan. Provides data to inform P&L discussions (% new vs CF, % share by category).

Manages and adjusts P&L through development of pre-plan. Utilizes financial reporting tools such as EDQ and PrOPS coupled with analytical skills to develop business assessments. LINE MANAGEMENT: Supports Brand Managers and ABMs through day to day line development and documentation (line lists, pricing action, etc). Makes updates to the line management tools as analysis is performed.

Communicates insights to brand leadership to inform decision-making and D&D/ Forecasting to inform design and development. Provides category and sku level analysis to support assortment planning (retirement/refreshment decisions) and LAAG Development CROSS-BRAND SUPPORT: Partners with ABMS to ensure category level planning is performed across sub-brands. What We're Looking For: EDUCATION & EXPERIENCE: * 3-5 years of marketing experience (0-3 years with a MBA) in a retail or consumer driven company. * Sound financial and analytical skills. KEY SKILLS AND COMPETENCIES * Strong analytic skills and the ability to accurately manage details. ability to deal with complexity given the multi-channel and multi-segment nature of business. * Must also be able to clearly communicate with all levels within the organization.

Present findings in format that clearly communicates the point and is easy to digest. * Experienced with Microsoft Office especially Excel and Powerpoint. What It's Like to Work Here: American Girl is subsidiary of Mattel, a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors: * We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results.

Partnership is our process and our collective capabilities is our superpower. * We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking. * We execute: We are a performance driven company.

We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results. Our Approach to Hybrid Work We embrace a hybrid work model to empower a culture of growth, optimism, and wellbeing, where everyone can deliver on our shared purpose and realize their full potential. Combining purposeful in-person collaboration with tech-enabled hybrid work, our focus is to provide flexibility while enabling collaboration for moments that matter. Who We Are: American Girl is a premium brand for girls and a wholly-owned subsidiary of Mattel, Inc.

(NASDAQ:MAT,, a leading global toy company and owner of one of the strongest catalogs of children's and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.

Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company's Best Workplaces for Innovators in 2022. Visit us at and Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day.

We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.

Mattel Inc.


Middleton, WI
53562 USA



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