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Marketing Production Manager

MW Partners
Glendale, AZ
  • Expired: over a month ago. Applications are no longer accepted.
Job Description
MW Partners is currently seeking a Marketing Production Manager to work for our lient who is a leader in the insurance industry.
 
Responsible for working with agencies, club partners, vendors and marketing peers to effectively and efficiently execute marketing campaigns. Resolves complex issues in creative, proactive and effective ways.  Develops new and better ways of executing marketing campaigns.   Works on projects of complex scope requiring collaboration and analysis of identified factors.  
 
Responsibilities and duties:
 
  • Manage complex marketing campaigns execution
  • Serve as a subject matter expert in assigned marketing deployment channel (direct mail, email, text, digital, collateral, etc.) or marketing operations
  • Work with internal partners and agencies/vendors/clubs to review and approve creatives, and participate in creative creation as appropriate
  • Problem solve data and systems issues
  • Work with agencies to manage schedules, estimating, budgets, inventory management and data requirements
  • Manage complex projects and schedules and proactively recommend and deploy best practices and process improvements
  • Analyze and recommend marketing delivery and operations performance enhancements.
  • Ensure accurate and detailed process documentation
  • Manage approval, cataloging and storage of creative assets, including strategies and best practices for collaboration and efficiency
  • Surface capacity/resource recommendations based on demand and timelines, in case of multiple and/or competing campaigns and activities
  • Manage or oversee design, build, and testing of campaigns and ad-hoc communications and may edit HTML emails, content, and templates
  • Ensure business continuity plans on assigned platform(s)
  • Adhere to and recommend process improvements to increase regulatory compliance
  • Manage operational budgets, trackers and reporting and communicates results
  • Lead or execute audits
  • Administer self-service platforms for brand, creative and print self –service
  • Manage and update brand standards
 Requirements:
 
  • Bachelor's degree in related area (BA/BS) or an equivalent combination of education and experience.
  • 5+ years’ experience in marketing deployment, marketing operations and/or general marketing communications across multiple channels and industries
  • Demonstrated and planned continuous education path to maintain Center of Excellence in assigned deployment channels. 
  • Platform proficiency and certifications in assigned channel (e.g. appropriate SFMC certifications)
  • Works independently, but may receive general instruction on day to day work or new assignments
  • Strong understanding of marketing principals, marketing deployment channels and tactics, production, strategy and upstream/downstream impacts of decisions and recommendations
  • Ability to achieve business goals by applying strong judgment, creativity and technical know-how to marketing production and operations
  • Ability to manage and execute multiple and concurrent campaign timelines and ad hoc projects
  • Ability to manage agencies’ work with internal partners, and independently manage all required functions in support of campaign execution
  • Ability to apply proactive and influential leadership with internal partners, clubs and vendors
  • Ability to create and deliver clear communications (visual, verbal, written) to internal and external partners, and skill at tailoring the message for multiple audiences (technical, executive, vendor, etc.)
  • Understand data relationships and data flows for campaign sends and data tracking across all deployment avenues
  • Ability to create and maintain strong working partnerships with internal team and vendors
Preferred:
 
  • Direct Marketing Association Certification
  • Appropriate platform certifications (e.g. SFMC, Stensul)
 For a confidential discussion or to find out more, contact Divya on 951- 435 -2550 or apply now.

MW Partners

Address

Glendale, AZ
USA

Industry

Business

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