Freelance Salesforce CRM Email Marketing Manager

Headquartered in West Los Angeles, MOCEAN is an Award-Winning, independent advertising agency that specializes in connecting consumers to the brands they love. All under one roof, we are comprised of strategy, creative and production experts, including some of the best copywriters, designers, film directors, editors, animators, social strategists, and more who have re-defined the modern agency.  Partnering directly with media giants such as Disney, Netflix, Amazon, Apple, and Warner Media as well as brands like The Cheesecake Factory, Lucid Motors and Riot Games -- MOCEAN is recognized for creating the kind of strikingly original campaigns that energize audiences and turning them into loyal consumers.

O2, powered by MOCEAN, bridges the gap between brands and consumers through memorable and captivating, campaigns. Our innovative and entertaining approach to brand promotion is built upon the collaboration of the best Strategists, Creatives, Producers and Account Team in the industry, and our shared belief in the power of connection. Together, our authentic approach localizes global brands and expands their impact by transforming passive consumers into passionate fans.

We are looking for a Freelance CRM Email Marketing Manager with Salesforce experience who will collaborate with marketing teams to execute CRM strategies, including customer journeys and ongoing nurturing campaigns using Salesforce Marketing Cloud.

As a data informed marketer, you’ll have the opportunity to analyze and report results that will drive further optimization for email performance and continually enhance customer experiences.

Responsibilities

• Provide subject matter expertise for all Salesforce Marketing Cloud needs
• Build email campaigns that use conversion tracking and UTM parameters
• Build dynamic content as needed
• Conduct A/B testing
• Build cloud pages for surveys and forms as needed
• QA test emails including Litmus testing
• Ensure email best practices are followed and optimized for accessibility
• Using SessionM, build audience segments and upload to SFMC
• Set up journeys using Journey Builder and use data to inform trigger email strategy and schedule campaigns
• Provide troubleshooting and weekend/holiday support as needed
• Manage data extensions in Salesforce
• Set up and maintain email reporting dashboards and list growth tracking

Qualifications

• 3-5 years of experience with Salesforce Marketing Cloud automation for email marketing campaigns
• Experience using SessionM for data migration
• Demonstrated experience creating journeys using Journey Builder
• Available for long-term freelance

Compensation: $55-$65/hr Non-Exempt

The actual compensation offered will depend on a variety of factors, including applicant’s qualifications, years of relevant experience and geographic location.

We are fun, creative people who love what we do. We care deeply about our work, the people we work with and our communities. If you have a passion for entertainment and storytelling, and want to do your best work with some of the best people you’ll ever meet, say hello below. We’d love to meet you.