LUWA Luxury Products is looking for a marketing professional with three or more years of experience to reach our digital marketing goals. The best candidate will do this through web content development, social media, digital ad creation, analyzing and reporting web data, and graphic design. This individual would also be responsible for representing Luwa to designers, architects and retail dealers as our trade relations person and be responsible for e-commerce development, management, and implementation that would drive revenue generation.
Grow and maintain our shopify e-commerce site (photos, content, pricing, ads, etc.) and recommend unique opportunities to leverage content
Lead e-mail marketing campaigns through Constant Contact
Update internal marketing center for B2B customers
Support the team at events through digital marketing, product staging, photos, videos
Build integrated media and plan/execute digital strategies across paid, owned and earned channels do drive brand and product awareness
Manage SEO, Google AdWords and social media ads
Communicate effectively with partners, cross-team stakeholders, and vendors
Analyze and present results of digital marketing strategies across all platforms (social, e-commerce, paid channels)
Design in-store and digital promotions, display pieces and marketing graphics
Create and maintain product price pages for all brands using InDesign
Develop and maintain trade relationships through marketing, events, and presentations
Project Management and other duties as needed to support events and the overall business
Act as our trade representative for kitchen designer and architect relationships
Bachelor’s degree or equivalent experience
3-4 years of digital marketing/graphic design experience
Strong understanding and experience of InDesign and Photoshop
3-4 years e-commerce development experience on platforms such as Shopify, Volusion, etc.
Advanced in Microsoft Excel for use of queries, pivot tables, reporting, etc.
Strong writing and proof-reading skills
Experience in digital media planning, running digital ads and display campaigns
Effective communicator who can work with multiple teams and meet tight deadlines