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PPC Marketing Manager

Leslies PoolMart Phoenix, AZ
  • Expired: over a month ago. Applications are no longer accepted.

This position is responsible for the day-to-day maintenance & strategy, operation, optimization, and expansion of our PPC marketing, including Google AdWords, Bing Ads, and Criteo Display Ads.

Essential Competencies:

  • Maintain optimized CPC bids on existing Ads and Ad Groups

  • Identify and either retire or fix out-dated Ad content and Groups

  • Expand ad coverage to new products and categories, as necessary

  • Monitor and optimize our Cost of Sale performance across the channel

  • Identify opportunities for automation, and work with developers to capitalize on them

  • Grow sales, spend and margin in alignment with department budget goals.

Essential Competencies:

  • Use Google Spreadsheets to prepare custom reports, and identify opportunities or trends
  • Use Google Ads web interface and Ads Editor to manage bids and Ads.
  • Use Bing Ads web interface
  • Use Google Analytics web interface
  • Write compelling ad copy, and learn to apply split testing methodologies
  • 10-key data entry

Qualifications:

Exceptional attention to detail

● Strong written and spoken communication skills

● Familiarity with using spreadsheets (Google Sheets or Excel) for large amounts of data

● Ability to learn new skills related to e-commerce marketing


Why should you work for Leslie's?

Located in the heart of the Phoenix Valley, Leslie’s Customer Support Center was transformed from a bleak warehouse into an open and fun office space for our employees. It contains a full gym, a large break room, a wellness center, a ping pong table, and covered parking.

As the leading pool supply retailer in the nation, Leslie’s recognizes that the most critical component to our continued success is our people. Our internal promotion ensures that the vast majority (85%) of all open positions are filled from talent within our company.

Stop treading water; your career is here!

https://lesliepool.taleo.net/careersection/lesl_external_careers_website/jobdetail.ftl?job=190014CN&lang=en&sns_id=mailto#.XYpMO_c4cCU.mailto

Leslies PoolMart

Since 1963, we have aimed to deliver quality products through superior customer service. As a steadily growing organization, with a presence in 35 states, we recognize that the most critical component to our continued success is our people. And as such, there is nothing we value more than the development and growth of our team. Our internal promotion and advancement structure is unsurpassed: the vast majority of all open management positions are filled from talent within our company. Company Mission Statement; We are committed to being the world-class authority in pool and spa care, supported by our dedication to offer the best value across all channels and the highest quality of customer service, delivered through knowledge, integrity and friendliness. Leslie’s Core Tenants; Passion for Sales Growth, Superior Customer Service, Operational Excellence, A Great Place to Work, Value-Centric and Continuous Improvement. We offer our employees competitive compensation, extensive paid training, comprehensive and flexible suite of benefits package, 401K with company match, team member discounts, rewards for top performers, and most importantly career advancement opportunities. Leslie’s is committed to infusing diversity into the workplace and providing opportunity to our military veterans and their families. Having a diverse and experienced team fuels innovation and creativity. We promote an expansive environment that supports differing perspectives, thoughts, ideas, cultures, and ways of life. Leslie’s is an equal opportunity employer.

Address

2005 East Indian School Road Phoenix, AZ 85016
Phoenix, AZ
USA

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