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Creative Manager

LaFleur Marketing Grand Rapids ,MI
  • Expired: 29 days ago. Applications are no longer accepted.
Job Description

 

Job Description

Our company is driven to find good humans with exceptional talent, and we’re hoping that can include you, as our new creative manager. Leading a team of designers, writers, and videographers, the right creative manager will bring a mix of marketing expertise and business understanding to the position, promoting our company and those companies of our valued clients. We’re looking for an experienced manager of people, someone that can inspire others, taking our creative to a new level as we continue to grow. The ideal candidate will have a natural eye for design, a gift for the art of presentation, and a drive to inspire dynamic ideas that connect with all types of audiences.

 

Objectives of this Role

  • Build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral
  • Collaborate with Content Director on content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology
  • Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities
  • Effectively communicate design strategy goals to clients and how they translate to marketing objectives
  • Analyze brand tracking, market trends, consumer need, and the competitive landscape
  • Meet budget standards by forecasting and managing expenses

 

Daily and Monthly Responsibilities

  • Supervise a team of graphic designers (in-house and freelance), content designers, and photographers/videographers in the strategic development of messages and deliverables
  • Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and project management departments
  • Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
  • Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
  • Present, or oversee presentation of final concepts, and obtain approvals for deliverables

 

Skills and Qualifications

  • 7-10 years of related experience with 5+ years of creative direction or management in agency or corporate setting
  • Years of experience creating marketing/advertising campaigns from developing vision and the message platform to overseeing production on time and budget
  • Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print
  • Proven experience with concept development and presentation
  • Highly skilled with leading a team of creative talent
  • Strong creative vision with an understanding of business objectives

 

Preferred Qualifications

  • Degree in marketing or business
  • Prior experience with copywriting, design, or production
  • Prior project management experience, with a focus on creative direction

 

To Apply for this Position:

If you are interested in joining our team as the Creative Manager, please prepare the following materials:

  • Your most current resume or CV
  • A cover letter for your application
  • A video pitch of your work and why you’d make a great addition to our team

 

Please send these materials and attachments via email to falon@lafleur.marketing with the subject line “Employment with LaFleur.”

 

Thank you for your interest in employment with us.

 

Company Description
LaFleur is a forward-thinking digital marketing partner creating innovative, data-driven marketing strategies and assets for law firms, healthcare organizations, and growing businesses. We are a team of marketing professionals who help connect our clients with the people and organizations that need them most.

While we take the work that we do for our clients very seriously, our team is made up of talented individuals who like to work hard, have fun, and give back. Our culture is built upon values of mutual respect, open communication, and empathy. We are here to do good work with the gifts we possess to make the world a better place.

LaFleur Marketing

Why Work Here?

We hire uniquely talented individuals who are exceptionally adept at their primary roles & interested in growing their skill sets.

LaFleur is a forward-thinking digital marketing partner creating innovative, data-driven marketing strategies and assets for law firms, healthcare organizations, and growing businesses. We are a team of marketing professionals who help connect our clients with the people and organizations that need them most. While we take the work that we do for our clients very seriously, our team is made up of talented individuals who like to work hard, have fun, and give back. Our culture is built upon values of mutual respect, open communication, and empathy. We are here to do good work with the gifts we possess to make the world a better place.

Address

549 Ottawa Ave NW
Grand Rapids, MI
USA

Website