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Digital Campaign Manager

Kibo Commerce Boston, TX

  • Expired: over a month ago. Applications are no longer accepted.
Job Description

At Kibo, we provide cloud commerce solutions inspired by our clients' needs and designed to empower their teams. Together, we can help them see further, think bigger, and climb higher.

Our software and services include eCommerce, Order Management, and Personalization. We serve retailers, manufacturers, and brands, and our solutions are designed to power the shopping experience – from first click to doorstep – and to scale with them as their business grows.

The Digital Campaign Manager will optimize new pipeline acquisition — through driving qualified leads to the sales team, influencing the SDR strategy, scaling an account-based marketing strategy, and exploring/growing other initiatives. You will drive digital and offline campaigns to predictably create pipeline that converts to revenue.

We’re looking for someone who thrives in high-velocity organizations and excels at building strong partnerships with the sales organization. This role will work in collaboration with the heads of product and event marketing. The position reports directly to the Director of Demand Generation.

Core responsibilities:

  • Manage marketing campaigns from start to finish.

  • Run digital campaigns at-scale, using channels including email, social, and display ads,

    with quantifiable results.

  • Project manage vendor driven programs, like content syndication through media

    partners, events, and webinars.

  • Use marketing automation (Marketo) to improve lead outcomes, through email marketing

    and optimized lead flows.

  • Maintain a feedback loop with sales development to optimize lead generation, follow-up

    activities, and conversion to pipeline.

Qualifications:
    • 2-5 years of experience in driving revenue with B2B SaaS organizations

    • Master at developing, executing, and measuring innovative and results-focused demand

      programs and campaigns

    • Demonstrated analytical ability, specifically around program measurement, forecasting

      and ROI, and program execution skills

    • Experience working across multiple product lines and buyer profiles

    • Experience with intent software a bonus

    • Strong project management skills and experience with superb attention to detail

    • Knowledge and hands-on experience with marketing automation and CRM, particularly

      Marketo and Salesforce.com

Kibo Commerce

Address

Boston, TX
USA

Industry

Business

View all jobs at Kibo Commerce