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Director, Global Brand MGMT & Product Strategy, Fenty Beauty

Kendo, a division of LVMH San Francisco, CA
  • Posted: over a month ago
  • Full-Time


Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world’s largest luxury group.  A play on the words “can do”, Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

Through original development, collaborations and acquisitions the Kendo stable of brands will always be creative, inspiring and innovative. A dynamic engine of speed, expertise and market-savvy, the Kendo team continues to redefine the beauty industry through great product, great storytelling, great retail and direct-to-consumer partnerships.  This shows up in everything we do and in what we stand for:

  • ENTREPRENEURIAL SPIRIT:  We seek creative ways to get things done
  • PERSEVERANCE:  We are moved by Winston Churchill’s words, ‘never, never, never give up’ 
  • GENEROSITY:  The power of giving
  • STORYTELLING:  Creating authentic stories to inspire
  • QUALITY OBSESSION:  Our product quality is a reflection of ourselves
  • FUN:   Work, life, and fun are woven of a single fabric

The Kendo house of brands currently includes: Bite, Kat Von D, Marc Jacobs Beauty, Ole Henriksen and Fenty Beauty.  


The Director of Global Brand Management and Product Strategy leads the overall brand vision and product strategy for the brand. This is a key leadership role, responsible for building and mentoring teams, and fostering cross-functional teamwork in order to move projects forward quickly towards the brand vision. With the goal of exceeding financial goals and managing the team to deliver day-to-day business objectives, this person must be passionate about the beauty industry and product development, with excellent leadership and communication skills. Key to this role is understanding and communicating what is needed from each cross-functional team to deliver the best execution of the brand and products, working across product development, education, creative, inventory planning, marketing, international teams, e-commerce and operations.  


Global Product Management

  • Lead product strategy developing both short-term and long-term assortment strategy that aligns with brand goals
  • Lead team to develop product innovation based on analytics and insights of market trends, competitive landscape, assortment gaps and new category opportunities while leveraging creativity and beauty intuition
  • Strong ability to dissect consumer insights and foresee business opportunities quickly to maximize results
  • Partner with Product Development team on all aspects of the product including formula validation through in-depth testing and analysis
  • Develop and manage product sampling strategy and budget
  • Key decision-maker and business leader in the product development lifecycle to ensure key milestones are met for on-time launches
  • Accurate and insightful sales forecasting for sourcing and inventory planning

Global Brand Strategy & Activation

  • Deliver global brand strategies and plans to all regions, including Americas and international teams and advise on activation
  • Work closely with cross functional teams on all aspects of the execution of the brand including creative, copy, style guides, visual merchandising, e-commerce and education
  • Partner with Creative team to develop and deliver global creative assets to support global strategies and activations
  • Advise and partner with marketing and social teams on key client messages to ensure effective and consistent execution of the brand and products
  • Build strong and effective relationships with internal teams, including inventory planning, education, creative, marketing, product development, international teams, e-commerce and operations
  • Continue to improve processes to maximize cross-functional communication and activation



  • Bachelor’s degree; 10+ years of related business experience, makeup/ beauty experience strongly preferred
  • Passion for cosmetics/ beauty industry
  • Must demonstrate strong strategic, creative, interpersonal, organizational and communication skills
  • Must be an effective leader who can inspire teams around a shared goal
  • Thrives in an environment that is extremely fast-paced, rapidly changing, and customer service-oriented, and flexibility is critical in order to be successful
  • Ability to work and drive sound business decisions when dealing with ambiguity
  • Strong problem-solving and analytical skills
  • Able to effectively present to and advocate for ideas with senior management
  • Able to build collaborative relationships and work cross-functionally with sales, marketing, operations groups, education, and creative
  • Able to handle multiple priorities, and guide team to do the same, while meeting objectives
  • Highest levels of professionalism at all times; calm under pressure
  • Team player who builds strong, effective partnerships
  • Ability to travel

Kendo, a division of LVMH


San Francisco, CA
94105 USA

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