Paid Acquisition Channel Manager
- Posted: over a month ago
- Full-Time
We'd love to hear from you if you are:
Excited to make a big impact at one of Forbes Top Startup Employers 2022
Passionate about solving problems in a huge market ($2T market size)
Energized by marketing a product that has traction (30X revenue growth in 3 years)
Looking for an opportunity to work closely with serial entrepreneurs and leaders who have scaled companies like Amazon, Facebook, Alibaba, Robinhood, SoFi, Microsoft, etc.
About the role:
As our Paid Acquisition Channel Manager, you will be partnering with our paid acquisition and in-house creative team to develop and launch innovative ad campaigns across social, search, display, affiliate, TV and audio. You will play an integral role in defining and executing our growth strategy, owning day-to-day campaign management and working with an 8-figure annual marketing budget so we can continue scaling our customer base and driving lifetime value.
Responsibilities:
Manage ad campaigns across various online and offline channels, optimize our spend, drive key acquisition metrics and profitable growth
Lead experimentation, gain valuable customer insights, analyze results and implement new findings
Partner with our in-house creative team, communicate creative successes and failures and refine asset roadmapping
Present learnings to our senior leadership team and influence decision-making at a company level
Requirements:
Bachelor’s degree in economics or other quantitative majors preferred
3+ years experience in paid acquisition within a pay-for-performance agency or in-house environment
Experience managing paid social or search is a MUST (exposure to TV or audio is a big plus)
Proven track record of scaling marketing spend and driving profitable growth
Who You Are:
You have a competitive spirit and strive to develop true expertise in your craft
You pride yourself on your attention to detail, nothing gets past you
You can handle big responsibilities with limited resources
You have strong advertising intuition, understand consumer psychology, and enjoy brainstorming new ideas for reaching customers more effectively
You are a clear communicator
You enjoy working with numbers and pride yourself on presenting accurate data
About Jerry:
Jerry is building the first Super App to save car owners time and money on all their car expenses. Drivers deserve better. That’s why we’re committed to making shopping for insurance, financing, maintenance, repairs, parking and more just a few clicks, texts, or swipes away.
Jerry is taking processes that haven’t substantively changed in decades and reimagining and redesigning them. Using artificial intelligence, machine learning and bots, Jerry eliminates the need for long forms and phone calls while providing personalized services for all car-owners’ needs.
Today, Jerry is the #1 rated and most downloaded app in its category and the fastest way to compare and buy car insurance. We have more than 2M customers and we are just getting started. Join our team of curious and passionate people who love tackling real-world problems and be a part of building a revolutionary product that’s disrupting a massive market.
Jerry was founded in 2017 by serial entrepreneurs and has raised more than $130 million in financing.
Jerry
Address
Fredericksburg, VAIndustry
Business
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