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Content Marketing Manager

Louisville, KY
  • Other
  • We will review your application against our job requirements. We do not employ machine learning technologies during this phase as we believe every human deserves attention from another human. We do not think machines can evaluate your application quite like our seasoned recruiting professionals-every person is unique. We promise to give your candidacy a fair and detailed assessment.
  • We may then invite you to submit a video interview for the review of the hiring manager. This video interview is often followed by a test or short project that allows us to determine whether you will be a good fit for the team.
  • At this point, we will invite you to interview with our hiring manager and/or the interview team. Please note: We do not conduct interviews via text message, Telegram, etc. and we never hire anyone into our organization without having met you face-to-face (or via Zoom). You will be invited to come to a live meeting or Zoom, where you will meet our INFUSEmedia team.
  • From there on, it's decision time! If you are still excited to join INFUSE and we like you as much, we will have a conversation about your offer. We do not make offers without giving you the opportunity to speak with us live. After all, we consider our team members our family, and we want you to feel comfortable and welcomed.
Content is the cornerstone of our strategy to build brand awareness and continue on our trajectory for explosive growth. We are looking for a stellar content marketer and managing editor who can craft our story, oversee our editorial, and partner with the marketing team to drive growth.

The successful candidate is first and foremost a growth marketer and an exceptional storyteller. (S)he is someone with a strong understanding of the B2B marketing landscape, one who distills complex ideas into easily understandable concepts, identifies great content, and ultimately develops consistent audience-appropriate communication strategies.

Ultimately, you are an air traffic controller, coordinating the production of high quality thought leadership materials for B2B audiences.

How you will make a difference:
  • Manage a full editorial calendar and lifecycle. You will engage with stakeholders across the organization to build winning content strategies for the right audiences. You will then identify what content needs exist and where in the sales funnel, and you will secure and manage resources to deliver on those needs from ideation to distribution.
  • Pitch ideas and create engaging content. You will understand our prospective clients, their challenges and opportunities, and you will regularly contribute ideas for highly engaging, thumb-stopping content across all formats and channels -- print, web, social, short and long form papers, blogs, speaking proposals, and anything in between.
  • Maintain the tone and quality of content. You will help us cement our brand voice and editorial style guide. Plus, you will ensure relevance and consistency across all the content we produce.
  • Monitor performance. You will ensure new communication campaigns and programs are aimed at reaching and exceeding sales targets. You will collaborate with the team to keep an eye on and share the performance of our content -- how it's being consumed, what's resonating, what's driving results -- and you'll use data to optimize our content efforts fast.
We are committed to being great, and we are looking for someone who:
  • Is a rock-star marketer, writer, editor, storyteller, and content synthesizer;
  • Has experience managing editorial content from ideation to production;
  • "Been there, done that" helping companies tell their story in creative ways;
  • Has deep experience with B2B campaigns and selling strategies;
  • Knows SEO and proactively writes with keywords in mind;
  • Can work in a fast-paced environment where feedback is valued;
  • Has a "can do" attitude and track record of delivering exceptional work again and again;
  • Is curious, spunky, creative, dynamic, makes an impact, and builds trust and rapport.
To be successful, you need to have:
  • Agency or publishing experience a plus;
  • Excellent organizational and planning skills;
  • Impeccable written and verbal communication skills, and a portfolio to match;
  • Uncompromising attention to detail and accuracy;
  • Ability to work on multiple projects simultaneously, many under tight deadlines;
  • Education and prior experience is important to us -- we are building a team of curious learners -- therefore, you should come from a world of Marketing, Communications, or relevant field, and have adequate education credentials to support your awesome resume and portfolio.

For priority consideration, please submit resume and portfolio or writing samples.



Louisville, KY
40201 USA
View All INFUSEmedia Jobs



Posted date

September 28, 2023

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