Content Director

Hologram Sciences is an incubator for health and wellness consumer brands and large-scale strategic partners. We rapidly develop and deliver new brand companies to market to help people get healthier and feel better by reimagining the future of nutrition -- bringing together proven science, pioneering technology, and habit-building to create truly personalized solutions that drive lasting consumer relationships. By combining health diagnostics, digital coaching and personalized nutrition, Hologram provides consumers with more holistic solutions to manage their health. We are passionate about helping people overcome obstacles to feel better every day; we are grounded in transparency and proven clinical science; and, we are committed to creating products, and an organization, that are fully inclusive and equitable.

Hologram is not a typical early-stage start up. We were founded with a substantial investment from Royal DSM, a purpose-led science company that has made personalized nutrition a key pillar in its nutrition strategy. We are a mission-driven company combining top Silicon Valley talent, and seasoned industry veterans with successful track records as entrepreneurs and in leadership roles at well-known tech, CPG, and disruptor brands.

About the Role

Reporting to the Senior Brand Director, you will be responsible for the planning & execution oversight of our brands' cross-channel content throughout the year. You will work across 1-2 brands per year, developing content pillars and sharp perspectives that tie back to the brand strategy, and work to fill our content pipeline via internal and external resources. You will also partner with the Nutrition Sciences, coaching, and CX teams to develop brand-appropriate community initiatives and help to build the structure and cadence needed to bring these initiatives to life.

What You'll Do

• Plan and map content needs for Hologram's brands, translating marketing, product, and digital product priorities to content tasks.
• Collaborate with brand Key Opinion Leaders (KOLs), Coaches, and the Nutrition Science team as an avenue to create engaging content and grow brand awareness.
• Drive brand narratives across owned & third party content by working with content creators and affiliate specialists.
• Plan & build community engagement efforts in partnership with the Nutrition Science team.
• Support overarching marketing campaigns & PR initiatives with appropriate content.
• Help manage a regular flow of freelance writers, creators, and contributing editors for pieces for brands.
• Oversee the health of Hologram's B2B content, including LinkedIn cadence and PR stories.

Who You Are

• Experience in content planning and management for a CPG, wellness or retail brand
• Comfortable creating content strategies and calendars that scale specific brand perspectives
• A structural thinker who likes to organize information with attention to detail
• Can craft initiatives either specific to a channel to take advantage of in-platform behaviors, or in a channel-agnostic way to build compelling, coherent messaging
• Previous experience managing others both junior to you and at a peer level
• Prior success in scaling brands though repeatable processes
• Comfortable working cross-functionally with non-marketing stakeholders
• Worked at a startup or other organization requiring high levels of adaptability, innovation, and speed
• Familiarity with metrics reporting tools and ability to read, analyze, and act on metrics
• Interest in health & wellness or nutrition space
• Ability to balance multiple projects at once in a fast-paced environment with shifting priorities

What We Value

• Creative thinkers and problem-solvers who leverage new tech, platforms, approaches, and ideas to drive results
• Collaborative colleagues who work effectively across functions to deliver for the business, not just their function
• Excellent written and verbal communicators who leverage data to build stories that drive decisions
• Demonstrated commitment to integrity, empathy, diversity, and consumer-focus
• Focused partners who thrive in a high-velocity, outcome-driven environment
• Global citizens who have passion for improving the well-being of others

What We Value

• Creative thinkers and problem-solvers who leverage new tech, platforms, approaches, and ideas to drive results
• Collaborative colleagues who work effectively across functions to deliver for the business, not just their function
• Excellent communicators who leverage data to build stories that drive decisions
• Demonstrated commitment to integrity, empathy, diversity, and consumer-focus
• Focused partners who thrive in high-velocity, outcome-driven environments
• Global citizens who have passion for improving the well-being of others

Perks and Benefits

• Comprehensive benefits package including Medical, Dental, Vision, FSA, DCFSA, HRA, HSA, 401k
• Flexible Time Off and Parental Leave Program
• WFH Stipend
• In-Person and Virtual Team and Company Events
• Employee & Friends/Family Product Discounts

Working At Hologram

Hologram offers competitive salaries, comprehensive benefits for full-time employees, and offices in New York and Boston. We strongly believe that diversity contributes to a broader collective perspective that will consistently lead to a better company and better products. We are working hard to increase the diversity of our team wherever we can and we actively encourage everyone to consider becoming a part of it. If you're excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Hologram Sciences is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.