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Connectivity Marketing Manager

Gateway Recruiting, INC.
Chicago, IL
  • Expired: May 19, 2022. Applications are no longer accepted.

This job function has accountability for complying with the applicable elements of the Global Quality Framework and the Corporate Quality Management System (QMS).


RESPONSIBILITIES:

    • Support marketing strategy for connectivity for US Infectious Disease (ID) team in order to establish strategies and tactics to promote connectivity in each ID target market segment.
    • Engage and support the US field team and ID customers with connectivity
    • Partner with Global Marketing Services and Informatics/Connectivity teams within the company to execute commercial activities.
    • Provide frontline support to US Commercial organizations for SME discussions on the connectivity of our tests and platforms and value propositions for company connectivity solutions and feature sets.
    • Monitor market landscape and share market updates and new feature requests with the US ID Sales team, Informatics/Connectivity teams within the company, and Global Marketing Services to ensure continued understanding of the changing marketplace
    • Identify market research needs in order to ensure continued understanding of the changing marketplace. 
    • Knowledgeable of competitors offerings in order to define effective competitive positioning to be deployed by the commercial team.  
    • Support commercialization of any new solutions or features, as are made available by the Global Marketing Services and Informatics/Connectivity teams
    • Support promotional campaigns for connectivity, including communications vehicles, collateral and sales support materials, and distributor or national account-specific programs, as applicable.
    • Support connectivity solutions or ID test/platform connectivity capabilities at key conferences
    • Help to maintain the companys sales tool kit and websites to ensure updated appropriately with Connectivity platform material for the US market.
    • Support the Literature Fulfilment site to ensure it is updated with appropriate customer-facing content.
    • Perform other duties and projects as assigned.


COMPETENCIES:

    • The ability to work in a fast-paced organization that requires nimble response times to meet market demands.
    • Demonstrated ability to manage multiple tasks and projects with success.  Creative and innovative task skills with a high level of energy, enthusiasm, endurance, and a can-do attitude.
    • Demonstrated ability to create and deliver professional presentations.
    • Track and complete projects on time.
    • Exhibit professional behavior with both internal/external business associates that reflects positively on the company and is consistent with the companys policies and practices.
    • Carries out duties in compliance with established business policies.
    • Demonstrates commitment to the development, implementation, and effectiveness of the Quality Management System per ISO, FDA, and other regulatory agencies.

BASIC QUALIFICATIONS:

    • BA/BS in Marketing, Business, or related field.  Knowledge of medical marketing and healthcare informatics/connectivity, in addition to a strong marketing skills.
    • 5-8 years of informatics/connectivity experience in related fields. 

PREFERRED QUALIFICATIONS:

    • Two to three years of experience in the diagnostic industry.
    • Demonstrated knowledge of the technical components of the diagnostics industry, along with healthcare connectivity solutions, for both the medical community as well as consumers highly desired.    
    • Experience with Healthcare Information Technology products
    • Knowledge of Mobile based applications and Web-based applications
    • Hands-on experience with EMR or EHR systems (Electronic Medical Records or Electronic Health Records)
    • Background in Clinical software, clinical applications, or clinical informatics

 

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Gateway Recruiting, INC.

Address

Chicago, IL
USA

Industry

Business

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