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Senior Director of Marketing

Episource LLC Los Angeles, CA
  • Expired: over a month ago. Applications are no longer accepted.

Job Summary:

The director of marketing’s primary responsibility is to build a qualified lead pipeline in excess of $20 million. This involves the creation and execution of a multi-channel B2B marketing communication program. The Director of Marketing will guide staff development and performance through identifying needs, delegating tasks appropriately and motivating subordinates to perform beyond expectation.

Responsibilities:

  • Develops annual communication and marketing plan in support of the company’s sales strategy and growth objectives.
  • Manages multiple channel marketing strategies that include trade shows, industry events, user conferences, print and digital advertising and webinars.
  • Develops and reports key performance indicators for all marketing initiatives.
  • Directs implementation and execution of the marketing program by managing the workflow of all assigned staff and outside vendor resources.
  • Ensures communications are coordinated, support sales plan objectives and meet organizational expenditure requirements in conjunction with VP of sales.
  • Recommends strategies for improved sales based on market research and competitor analyses.
  • Works in tandem with the VP of sales to develop and execute go-to-market plans for the company’s SaaS products and related services.
  • Oversees brand by actively managing creative agencies and third-party creative vendors responsible for customer-facing assets, including the company website and social media channels and marketing collateral.
  • Develops quality standards and processes in order to ensure brand consistency and reputation.
  • Builds, develops and manages a marketing team capable of carrying out needed marketing and communication initiatives in support of sales and client services.
  • Works closely with other inter-agency leaders across departments to ensure synergy, collaboration, and communication.
  • Performs other related duties as assigned.
  • May be assigned other duties.
  • Must maintain compliance with all company policies and procedures.

Competencies:

The Director of Marketing must be able to manage across a diverse array of initiatives, projects and events, ranging from short to long-term, strategic to tactical. Must be:

  • an excellent multi-tasker
  • strong leader
  • problem-solver
  • critical thinker
  • metric driven
  • customer focused, and
  • possess excellent team management skills.

Experience with marketing SaaS products in the healthcare or a related industry is preferred.

Education / Requirements:

  • Minimum Bachelor’s Degree, Master’s preferred
  • Excellent Verbal and written communication skills, including ability to effectively communicate with internal and external customers.
  • Excellent computer proficiency (MS Office-Word, Excel, Outlook)
  • Must be able to work under pressure and meet deadlines, while maintain a positive attitude and providing exemplary customer service.
  • Demonstrates the core competencies of: business acumen, communication, consultation, ethical practice, relationship management

Physical Requirement:

  • Ability to safely and successfully perform the essential job functions consistent with the ADA, FMLA and other federal, state and local standards, including meeting productivity standards.
  • Must be able to lift and carry up to 20 lbs.
  • 20% of domestic and /or international travel. Travel is primarily local during the business day, although some out-of-area and overnight travel is to be expected.

Episource LLC

ABOUT US: SIMPLE, QUALITY, AND COST-EFFECTIVE SOLUTIONS TAILORED TO THE NEEDS OF OUR CLIENTS. Episource is driven to collect data that's insightful and accurate. With innovative technology and a global services model, we offer intuitive analytics to impact meaningful growth. From robust Risk Adjustment Analytics, Retrospective Chart Reviews, Quality Reporting, Encounter Data Submissions, and Clinical Services, Episource starts with the smallest of details and translates them to create better patient insights around disease profiles and care gaps. We know that behind each chart and every code is a real person. Humanity is our binding element, and we have your members in mind. Our vision is to provide health information exchange solutions that allow healthcare organizations to safely and efficiently manage member-centric data, quality of care initiatives, member intervention and management programs, risk adjustment programs in Medicare, Medicaid, Commercial, and Exchanges. Episource emphasizes driving value, operational excellence, respect, and integrity in all aspects of our operational and professional conduct, while striving to reflect the highest ethical standards in our relationships with members, providers, and our clients. Embracing a hybrid model that caters to the requirements of the global market, Episource concentrates application and functional expertise located both onshore and offshore, where we leverage best practices and economies of scale. Our highly-skilled workforce is trained in a consistent client delivery approach that emphasizes value, and enables clients to focus more on their core competencies.

Address

Los Angeles, CA
USA