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Sales and Marketing Director - San Francisco

Elder Care Alliance San Francisco, CA
  • Posted: October 17, 2020
  • Full-Time

An Elder Care Alliance Community AlmaVia of San Francisco Do you enjoy working with seniors? Do you want to work in a setting where you are valued and appreciated? AlmaVia of San Francisco is a vibrant retirement community located within walking distance from the Daly City BART Station.

We pride ourselves on being a person-centered community and value our employees and residents. We are currently hiring. The Sales and Marketing Director: + Develops the annual sales and marketing plan and budget with input from Executive Staff to optimize program offerings to identified markets of older adults.

+ Participates in planning unit availability, pricing levels, marketable services, and advertising themes. + Is responsible for converting leads to move-in by maintaining sales tracking processes such as prospective lists, sales activity reports, and facility vacancy and room readiness. + Generates weekly census and monthly activity status.

+ Manages advertising and promotional expenditures, initiating contracts with advertising resources for ad creation and placement. + Oversees creation, editing, and distribution of sales and collateral materials, in concert with overall ECA marketing standards. + Plans, organizes and executes marketing events both inside and outside of the community to create opportunities of exposure to our services.

+ Plans and executes effective outreach to increase community awareness of AlmaVia of San Francisco and quality aging services in general. + Represents and promotes AVSF to the larger community through special promotional events, prospective resident seminars, distribution of materials, and presentations. + Manages sales activities for all levels of care, screening, and interviewing of prospective residents and family members.

Negotiates entrance fees and monthly rates with prospective residents. + Oversees and coordinates application and admission processes, contractual documentation and resident handbooks, establishment of resident file and face sheets in computer tracking system. + Maintains sales tracking processes such as prospective lists, sales activity reports, and facility vacancy and room readiness.

Generates weekly census and monthly activity status. + Collaborates closely with management team to coordinate new admissions and internal moves of residents from one accommodation to another, and to find solutions to meet the changing needs of residents. + Provides training to staff as needed in customer relations and related topics.

Here's what you need: + Bachelor degree in business, marketing, or related field required. + Minimum five years sales and marketing experience, with successful track record in identifying and building local relationships to drive business. Demonstrated sales experience in senior living, hotel/ hospitality, or related healthcare environment.

Skills and Attributes: + Sensitivity and knowledge of working with older adults and the aging process. + Good written and verbal communication skills and organizational skills. + Ability to prioritize and manage a variety of projects simultaneously "Equal Employment Opportunity/M/F/disability/protected veteran status" Job ID: 2020-1756 Shift: Day External Company Name: Catholic Eldercare External Company URL: http://eldercarealliance.org/ Street: One Thomas More Way

Elder Care Alliance

Address

San Francisco, CA
94103 USA

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