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Marketing Specialist

Della Infotech Inc. Marlborough, MA
  • Expired: 23 days ago. Applications are no longer accepted.

Position - Marketing Specialist II

Duration – 18 Months

Location - 100 Results Way, Marlborough, MA – 01752

Posted Position Title Marketing Automation Specialist

Role Summary/Purpose The Marketing automation specialist will assist the digital technology team in set-up & migration of Marketo instance while working cross functionally with the salesforce team. This role will be a key contributor to the Marketo Center of Excellence and champion the expanded use of Marketo.

Essential Responsibilities • Support user provisioning & user role maintenance in Marketo.
• Develop operational workflows in Marketo for efficient workspaces & lead partitions management
• Assist in ensuring data integrity through effective design of Marketo assets/campaigns and maintenance of bi-directional flow of leads and contact data through the CRM platform - Marketo and Salesforce.
• Assist in set-up of new API integrations, management of existing integrations and custom API web services
• Develop best practices for email campaign execution & compliance for GDPR & CAN-SPAM

Requirements • A minimum of 2 years relevant experience in using Marketo
• In-depth knowledge & experience with Marketo admin console and deep understanding of integration between Marketo and Salesforce
• Knowledge of advanced level concepts including Marketo custom objects, snippets, segmentation
• Preferred experience in working with LaunchPoint partner apps & knowledge of API based integrations with Marketo
• Proficient in MS Office suite
• Experience working on multiple projects with multiple stakeholders
• Basic knowledge of HTML/CSS/Javascript

Desired Characteristics • Experience working in a large global organization, communicating and presenting remotely.
• Good interpersonal and communication skills with ability to work independently as well as within a team.
• Strong verbal and written communication skills
• Ability to work in a fast-paced environment with tight deadlines
• A motivated self-starter with a high sense of ownership

Della Infotech Inc.

Why Work Here?

Amazing clients all over the US, always reachable representatives, on-time payments and excellent benefits!

Della Infotech Inc is in staffing business for five years. Over the years, we have placed hundreds of candidates to various temp and permanent positions with our 50+ happy clients all over US and Canada including Fortune 500 corporations.


100 Results Way, Marlborough, MA – 01752
Marlborough, MA
01752 USA