Email Marketing Manager
We’re looking for the right person to take our Sales and Marketing campaigns to the next level. The perfect candidate must have strategic vision as well as strong attention to detail. If you enjoy challenging yourself and dominating the competition, let’s talk!
o Define the email marketing strategy and communicate it to stakeholders.
o Gather requirements from stakeholders and translate those requirements into campaigns.
o Coordinate with our Creative team to gather copy, images, video, and other assets for emails.
o Create and send email campaigns to prospects and customers.
o Create automated drip sequences for prospects and customers.
o Optimize campaigns using A/B testing.
o Maintain the email marketing calendar.
o Stay up to date on email regulations and laws.
o Administer our Marketing Automation and Sales Automation Software.
o Bachelor's degree in Marketing or other related discipline.
o 2+ years email marketing experience; B2B experience preferred.
o Experience coding responsive HTML emails.
o Experience with CRM and Marketing Automation tools; preferably Salesforce and Pardot.
o Knowledgeable of email marketing best practices and regulations.
o Strong attention to detail.
o Strong communication skills.
o Confident, self-motivated individual.
- Do you have 2+ years of experience managing email marketing campaigns?
- How many years of experience do you have managing emails in Pardot?