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Social Media Marketing Coordinator - Cannabis

Coastal Holding Company, LLC Santa Barbara ,CA
  • Expired: over a month ago. Applications are no longer accepted.
Job Description

Social Media Marketing Coordinator Job Purpose:

Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue. Works with social media team members to create innovative social media campaigns.

Social Media Marketing Job Duties:

  • Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules

  • Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management

  • Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies

  • Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns

  • Reports progress to senior marketing management

  • Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram

  • Researches and monitors activity of company competitors

  • Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages

Social Media Marketing Skills and Qualifications:

  • Degree in Communications or Marketing
  • One to Two Years of Experience with Social Media Management, Marketing Experience, Content Creation, Copywriting, Graphic Design, Web Design and Strategy, Data Collection and Analysis, Technology Skills
  • Strong Verbal and Written Communication Skills,
  • Attention to Detail
  • Self-Motivated
  • Creative Problem-Solving Skills
  • Experience with Major Social Media Platforms

Coastal Holding Company, LLC

Address

Santa Barbara, CA
USA