Digital Marketing Manager
Choice Merchant Solutions Hartford, CT
- Expired: over a month ago. Applications are no longer accepted.
Choice Merchant Solutions currently has a career opportunity for a Digital Marketing Manager. This is a fantastic opportunity to join a dynamic team of marketing professionals.
As a member of the marketing team, you will:
- Plan and implement marketing and communication strategies that promote Choice products and services within and across all media channels.
- Manage the content marketing platform by designing and optimizing content across all media channels. Define, optimize, and integrate email, web, social and advertising campaign touchpoints to maximize client engagement and build awareness.
- Elevate awareness and consideration of the Choice brand in the short and long term.
- Write and edit content for social media (including copy, imagery and video) and ensure alignment and consistency with brand voice across media channels.
- ·Manage Choice social media channels daily, develop and maintain a social media calendar, moderate comments, respond to direct messages, monitor mentions and cultivate partnerships.
- ·Strategize appropriate social media metrics aimed at measuring the success of Choice’s social media strategy. Utilize analytics and competitive resources to derive impactful insights and clearly communicate findings to leadership to inform decisions.
- ·Develop content for press releases and respond to media requests. Support the customer relations team as necessary.
- ·Collaborate with Product, Design and Sales teams to increase client satisfaction through cohesive strategies.
- ·Identify and closely monitor social media and industry trends, channel evolution, new capabilities and brand ambassadorship.
- 5+ years of marketing or communications experience with 2-3 years of social media experience preferably in the payment industry, in an agency and/or corporate environment.
- Bachelor’s degree required, preferably in marketing, advertising, communications or relevant field
- Demonstrable experience in implementing a successful digital marketing campaigns (design skills a plus)
- Proven ability to write concise, attention grabbing copy for a variety of audiences that conveys key messages and is brand-appropriate
- Experience in social media platform tools, Google Analytics, website and email marketing software, WordPress, Landing Pages, CRM software
- Experience with Figma, Adobe Creative suite
- Excellent analytical and project management skills
Choice Merchant SolutionsWhy Work Here?
We have a fantastic culture - we "Dream Big" together, work hard together and celebrate our successes together!
With headquarters in Hartford, CT Choice Merchant Solutions has seen substantial growth over the last few years. Our business solutions company now includes three divisions, over 100 employees and has exceeded revenue growth by 200% over the past three years. Our company was also ranked one of Inc. Magazine’s 2020 list of the 5,000 fastest-growing U.S. companies. www.choicemerchantsolutions.com
10 Columbus BoulevardHartford, CT
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