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Marketing Manager / Scout

Camp Bow Wow Bedford Heights City of Bedford Heights ,OH
  • Posted: over a month ago
  • $25,000 to $30,000 Yearly
  • Full-Time
Job Description

Camp Bow Wow® is the premier Doggy Day Care and Overnight Boarding facility that provides a fun, safe and upscale environment for dogs to play, romp and receive lots of love and attention. We also offer Behavior Buddies® (dog training) services to support all of our customers' pet care needs. Our Marketing Manager (or “Scout”) holds a key role within our Camp, spreading the word about our brand and building our business. If you love people and animals and want to help make their days brighter, this job may be for you!

Job Responsibilities:

The Scout supports Camp and Behavior Buddies growth by increasing new Camper Interviews, growing sales, profitability and general promotion all of the brands.

· Build relationships with business owners and pet-related venues to gain support spreading the word about Camp Bow Wow

· Generate Camp interviews from community leads, relationships and activities

· Represent the Camp at local events in the community

· Represent the Camp in alignment with Camp promotions and priorities

· Confidently work in the community developing leads at a variety of venues, such as dog parks, vets, animal shelters, networking events, apartment complexes and more

· Research and implement marketing programs focused on existing client base to grow current client business and maximize referrals

· Plan marketing strategies and identify appropriate marketing collateral

· Manage social media presence to drive brand awareness and increase sales, including: Facebook, Twitter, text message marketing, and more

· Make updates to Camp website

· Create monthly newsletter and distribute to client database

· Plan and organize events at Camps for current and potential customers and special events for top clients

· Follow up with prospects and clients to ensure a high level of customer service from Camp Bow Wow

· Participate in staff meetings, educating staff on marketing initiatives and goals

Required Skills and Competencies:

· Must be a people person, comfortable in a sales environment with a variety of potential customers in positive and difficult situations both on the phone and in person

· Willing to learn the Camp Bow Wow business and willing to represent the business in alignment with brand standards, the mission and vision of the company

· Understands Business-to-Customer and Business-to-Business marketing and sales concepts and practices

· Inside and/or outside sales experience strongly preferred

· Experience developing a marketing plan

· Self-directed, needing minimal supervision

· Exceptional organizational and time management skills

· Data and results-driven

· Excellent written and verbal communication

· Exceptional computer skills, including the Microsoft® Office suite

· Creative, out-of-the-box thinker

· Loves dogs and other pets, regardless of breed or species, and able to communicate that love to others

· Bachelor’s degree in Marketing or equivalent experience in a relationship-based marketing and sales environment

 

Compensation:

Based on Experience

 

 

Camp Bow Wow Bedford Heights

Address

23380 Aurora Road
City of Bedford Heights, OH
USA

Website

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