Skip to Main Content
← Back to Jobs

Sr. Insights Manager

CA Fortune Chicago ,IL
  • Posted: 25 days ago
  • Full-Time
  • Benefits: 401k, dental, life_insurance, medical, vision
Job Description

 

Senior Insights Manager, C.A. Insights, Business Intelligence

About Us:

C.A. Fortune, is a privately held full-service marketing agency committed to PASSIONATELY delivering revenue for brands—in real time — through all classes of trade.  Portfolio includes such iconic brands and manufacturers such as KIND, B&G/Back to Nature, Bob’s Red Mill, GoGo squeeZ, Hormel, Watkins, YumEarth and more.  

Since 1972, we’ve built industry relationships on a foundation of trust and action. We turn information into insight. We convert insight into programs. We drive programs that consistently deliver results. Delivering results to our clients on their timeline.

CA Fortune is a Sales and Marketing agency whose mission is to provide Consumer Product Goods companies with creative tools to effectively market and grow their brands. We have 400+ employees passionate about helping manufacturers succeed!

Position Summary:

The Senior Insights Manager will champion the development and maintenance of the go-to-market analytics designed to support, track, and grow core and new product initiatives for all retailers and channels. They will act as a leader by providing the analytics and insights needed to optimize pricing, promotion, distribution, displays and shelf placement, and lead business review analysis. The position will develop and maintain value-added and actionable category management tools, incorporating customer learning and strategic brand insights that will guide sales and business managers to achieve volume and distribution objectives. This position will perform as if they are an internal consultant and trusted advisor to our sales organization and clients. As a leader, they will help execute strategy through the development of tools, process, and people to drive productivity and effectiveness as well as optimize the full analytics process from data to insightful recommendations and action.

Responsibilities:

·     Implement business intelligence strategy aligned with the Insights Pillar vision.

·     Drive proficiency in the analytical tools and resources across the team.

·     Lead a team of 8-12 insight analysts responsible for client reporting, retailer category reviews, client/retailer performance, etc.

·     Development, training, and workload management of insights team.

·     Training of analytics and insights across cross-functional groups.

·     Implement category management strategy aligned with client KPI’s and gold standard merchandising vision.

·     Improve methodology related to reporting, analysis, identifying distribution voids and quantifying opportunity gaps.

·     Develop fact-based category reviews, business reviews and selling stories.

o   Analyze and incorporate shopper, distributor, syndicated, and consumer research to develop recommended actions based on fact-based insights

o   Present business reviews to client, clearly articulating trends, and recommendations to optimize strategic planning and selling efforts

o   Develop and deliver account presentations relative to new items, share of shelf, and/or efficient assortment.

·     Conduct post-promotional analysis to help sales optimize go-forward promotional planning.

·     Evaluate effectiveness of programs and communicate strategy and best practices internally and externally.

·     Maintain strong communication links with internal and external partners.  

 

Job Knowledge, Skills, Abilities, Traits:

·     Bachelor’s Degree plus 7-10 years CPG industry sales and category management experience (Natural/Specialty/Organic food and/or beverage preferred)

·     MUST HAVE: A proven record of leading, developing, and motivating individuals and teams

·     MUST HAVE: High level of proficiency in SPINs (Satori), Nielsen and IRI data

·     MUST HAVE: In-depth experience in selling story development, category reviews & category management principals

·     MUST HAVE: Well-honed analytical and highly advanced Excel & PowerPoint skills

·     A proven record of driving efficiency across a team and/or organization

·     Advanced communications skills, ability to clearly articulate complex concepts in a concise manner

·     A demonstrated competency in multi-tasking and problem-solving with focus on meeting deadlines

·     Strong analytical and strategic thinker; can turn self-developed strategies/efficient processes into execution

·     Extremely organized and detail-oriented

·     Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment

Travel Requirements:  10-20% to present to client

Reporting Structure: Reports to Vice President, Business Intelligence

Compensation:

·        Salary commensurate with level of experience and current market landscape

·        Benefits package available: medical, dental, life insurance, 401k 

·        Additional Options: vision, short term & long-term disability

·        Company provided computer

Company Description
CA Fortune, is a privately held full-service marketing agency committed to PASSIONATELY delivering revenue for brands—in real time — through all classes of trade. Portfolio includes such iconic brands and manufacturers such as Pepsico, B & G, Lindt, Storck, Ghirardelli, Godiva, Tootsie Roll, Bob’s Red Mill, Wilton, Lifeway and 100’s more.

Since 1972, we’ve built industry relationships on a foundation of trust and action. We turn information into insight. We convert insight into programs. We drive programs that consistently deliver results. Delivering results to our clients on their timeline.
CA Fortune is a Sales and Marketing agency whose mission is to provide Consumer Product Goods companies with creative tools to effectively market and grow their brands. We have 400+ employees passionate about helping manufacturers to succeed!

CA Fortune

CA Fortune, is a privately held full-service marketing agency committed to PASSIONATELY delivering revenue for brands—in real time — through all classes of trade. Portfolio includes such iconic brands and manufacturers such as Pepsico, B & G, Lindt, Storck, Ghirardelli, Godiva, Tootsie Roll, Bob’s Red Mill, Wilton, Lifeway and 100’s more. Since 1972, we’ve built industry relationships on a foundation of trust and action. We turn information into insight. We convert insight into programs. We drive programs that consistently deliver results. Delivering results to our clients on their timeline. CA Fortune is a Sales and Marketing agency whose mission is to provide Consumer Product Goods companies with creative tools to effectively market and grow their brands. We have 400+ employees passionate about helping manufacturers to succeed!

Address

Chicago, IL
USA

What email should the hiring manager reach you at?

By clicking the button above, I agree to the ZipRecruiter Terms of Use and acknowledge I have read the Privacy Policy, and agree to receive email job alerts.

What email should we contact you at once we get salary info from the hiring manager?

By clicking the button above, I agree to the ZipRecruiter Terms of Use and acknowledge I have read the Privacy Policy, and agree to receive email job alerts.

Our qualification feature is only available to registered members - what email address would you like for us to keep on file?

By clicking the button above, I agree to the ZipRecruiter Terms of Use and acknowledge I have read the Privacy Policy, and agree to receive email job alerts.