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Director of Marketing

Bay Cove Memory Care Biloxi, MS

  • Expired: over a month ago. Applications are no longer accepted.
Job Description

WORK FOR AN AWARD WINNING SENIOR LIVING COMPANY-FAMILY OWNED AND OPERATED (SCHONBERG CARE)

LIFE INSURANCE/DENTAL INSURANCE/VISION INSURANCE/HEALTH INSURANCE

401k PLAN

SHORT AND LONG TERM DISABILITY

PTO AND HOLIDAY PAY

WORK WITH A HIGHLY EXPERIENCED LEADERSHIP TEAM

WE ARE SEEKING A HIGHLY MOTIVATED SALES PROFESSIONAL.  SENIOR LIVING EXPERIENCE IS PREFERRED BUT NOT REQUIRED

 

Job Summary:  Manages the Marketing and Leasing functions within the community enabling it to reach and maintain an acceptable stabilization rate.  The Director of Marketing shall carry out aggressive marketing and leasing activity resulting in an acceptable number of move-ins according to market conditions and agreed amount.  Maintains role as resident advocate with a focus on the community’s mission.

DUTIES AND RESPONSIBILITIES:

Demonstrates Competency in the Following Areas:

   
  • Assist with the development and implementation of a comprehensive and innovative marketing plan.

   
  • Meet and exceed all sales metrics regarding lead development, inquiries, and closing ratios.

   
  • Produce all sales reports and projected census materials as deemed by the Executive Director.

   
  • Set and meet goals in consultation with the Executive Director and designated community staff. 

   
  • Maintain accurate and complete up to date leasing and marketing records – Reporting daily activity

   
  • Maintain an appearance and grooming level to reflect our professional standards.

   
  • Prepare all contract documents accurately and completely and process in the proper manner.

   
  • Practice the highest standards of ethics, honesty and accuracy in describing our programs and policies and procedures.

   
  • Be current on industry trends and local competition;  Update competitive analysis quarterly

   
  • Maintain accurate and up to date unit inventory records

   
  • Strive continuously to improve selling techniques and contribute to the overall philosophy of our marketing programs

   
  • Train all appropriate on-site staff in Leasing and Sales process/technique 

   
  • Monitor daily that all rooms are in “ready condition” to show timely follow-up on every lead

   
  • Initiate and follow through on all apartment modification requests

   
  • Ensure that related marketing expenses are within budget

   
  • Develop and Implement a sound community awareness program (churches, groups, organizations, civic leaders, etc.)

   
  • Review and approve all marketing bills for prompt payment.

   
  • Assist with the placement and development of local advertising

   
  • Log in maintenance requests and work orders

   
  • Participate as a Manager on Duty (MOD) during assigned weekends. 

   
  • Create marketing and community documents such as invitations, letters to families, and notifications and manage spreadsheets for events and RSVP list.  

   
  • Responsible for coordination of new move-ins.

   
  • Patience, tact, enthusiasm, and positive attitude toward the elderly

   
  • Any other tasks, assignments, projects or requests as deemed by management.

   

 

Professional Requirements:

   
  • Adheres to dress code, appearance is neat and clean.

   
  • Computer literate

   
  • Completes annual education requirements.

   
  • Previous sales and leasing experience

   
  • Maintains regulatory requirements.

   
  • Maintains resident confidentiality at all times.

   
  • Reports to work on time and as scheduled, completes work within designated time.

   
  • Wears identification while on duty, uses computerized punch time system correctly.

   
  • Completes inservices and returns in a timely fashion.

   
  • Attends annual review and department inservices, as scheduled.

   
  • Attends monthly staff meetings.

   
  • Represents the organization in a positive and professional manner.

   
  • Actively participates in performance improvement and continuous quality improvement (CQI) activities.

   
  • Complies with all organizational policies regarding ethical business practices.

   
  • Communicates the mission, ethics and goals of the community.

       

 

Regulatory Requirements:

  • Must be 21 years of age or older

QUALIFICATIONS:

  • Knowledgeable of applicable state regulations 

  • Previous sales or leasing experience

  • Excellent organizational skills

  • Patience, tact, enthusiasm and positive attitude toward the elderly.

  • Ability to communicate individually and in group settings

  • Must have upper body strength adequate to bend, lift, shift, move, and/or assist in moving articles of more than twenty-five pounds.

  • Must be able to squat, reach, and stretch without distress.  Must be able to tolerate extended periods of walking and standing

  • Must have working knowledge of; Microsoft, Copier, Scanner, and Shredder

Language Skills:

  • Able to communicate effectively in English, both verbally and in writing.

  • Additional languages preferred.

Skills:

  • Basic computer knowledge.

Physical Demands:

  • For physical demands of position, including vision, hearing, repetitive motion and environment, see following description.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position without compromising resident care.

Bay Cove Memory Care

Address

Biloxi, MS
USA

Industry

Business

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