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Marketing Manager (Banking or Financial) REMOTE

BCforward
Chesapeake, VA
  • Expired: over a month ago. Applications are no longer accepted.
Job Description

Develops and leads the marketing strategy for a specified area to deliver customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement. Identifies and communicates key performance indicators to ensure marketing strategies are yielding positive return on investment as well as to modify and optimize strategies as necessary. Manages professional employees and/or supervisors of complex support, production marketing team(s). Uses segment specific marketing strategies and media to launch marketing programs and/or products in collaboration with agencies, product, sales and technical teams. Successfully negotiates contracts and activates vendor relationships for the benefit of the Company and our brand. Adapts departmental plans and priorities to address agility, resource and operational challenges. Provides marketing support for alternative marketing channels such as tradeshows, seminars, industry sponsorships, etc.

Preferred Skills/Experience - Thorough knowledge of assigned geographical area, competitive market, banking operations, and products and services - Strong organizational, interpersonal and team building skills - Effective verbal, written and presentation skills - Agility in thinking and delivery, along with proven ability to take direction in support of company goals - Strong decision-making and problem-solving skills - Ability to delegate and successfully manage multiple projects and assignments that are completed on time and on budget - Proficient computer navigation skills using a variety of software packages - MBA or equivalent markers of high achievement are a plus

. Additional responsibilities include:
• Serves as campaign point of contact with internal clients to ensure campaign execution from start to finish;
• Works with journey team members to prioritize and manage assigned personalization campaigns for usbank.com;
• Collaborates with internal clients, creative services and others to provide support as needed;
• Submits designs requests and manages design creation, review, and approval process with internal clients;
• Coordinates and manages personal campaign tasks and communicates overall campaign status and updates to clients;
• Reviews campaign specs, provides feedback and obtains client signoff;
• Works with journey team members to facilitate discussion, solve issues and meet campaign launch deadlines.

Basic Qualifications
• Bachelor’s degree or equivalent work experience
• Ability to work across a variety of platforms
• Strong organizational and project management skills
• Excellent time management, interpersonal, and communication skills
• Proven ability to thrive in a complex, fast-paced, and dynamic environment
• Agility in thinking and delivery along with proven ability to take direction in support of company goals
• Able to balance changing workloads and priorities

Preferred Skills/Experience
Three years of financial services experience in either banking, Fintech, or consumer lending desired
Experience with the Adobe suite of products
Experience working in agile methodology
Experience working within a journey team

Company Description
About BCforward:
BCforward began as an IT business solution and staffing firm. Founded in 1998, BCforward has grown with our customers’ needs into a full-service personnel solutions organization. Headquartered in Indianapolis, Indiana, BCforward also operates numerous delivery centres across North America and India. We are currently the largest consulting firm and largest MBE certified firm in Indiana. Our uninterrupted growth has allowed BCforward to deliver uniquely configured IT staffing and project solutions for over years of catering to our customers’ specific needs. BCforward currently maintains a team of over 5000 global resources. With our additional brand, Stafforward, together we have the capabilities to deliver services for a variety of industries in both public and private sectors which allows us to address your most challenging needs.

BCforward

Why Work Here?
Strong leadership, lots of room for growth, limitless potential. Come join the wave!

About BCforward: BCforward began as an IT business solution and staffing firm. Founded in 1998, BCforward has grown with our customers’ needs into a full-service personnel solutions organization. Headquartered in Indianapolis, Indiana, BCforward also operates numerous delivery centres across North America and India. We are currently the largest consulting firm and largest MBE certified firm in Indiana. Our uninterrupted growth has allowed BCforward to deliver uniquely configured IT staffing and project solutions for over years of catering to our customers’ specific needs. BCforward currently maintains a team of over 5000 global resources. With our additional brand, Stafforward, together we have the capabilities to deliver services for a variety of industries in both public and private sectors which allows us to address your most challenging needs.

Address

Chesapeake, VA
USA

Industry

Business

Website

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