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Sr. Marketing Manager of Paid Media

Avispa Technology
Newark, NJ
  • Expired: over a month ago. Applications are no longer accepted.
Job Description

Sr. Marketing Manager of Paid Media 1110777

A leading podcast and audiobook company is seeking a Sr. Marketing Manager of Paid Media. The successful candidate will provide guidance to both the Global Media Center (GMC) and marketplaces helping to transform the media practice from a siloed, marketplace approach, to one that drives ongoing enterprise level value. The ideal candidate has a proven track record of leading multi media campaigns as well as strong project management skills, working cross functionally across teams and departments–creative, tech, integrated marketing, etc. The company offers a great work environment!

Sr. Marketing Manager of Paid Media Pay and Benefits:

  • Worksite: Leading podcast and audiobook company (Newark, NJ 07102)
  • W2 Employment, Group Medical, Dental, Vision, Life, 401k, PSL
  • 40 hours/week, 9 Month Assignment

Sr. Marketing Manager of Paid Media Responsibilities:

  • Lead campaigns and initiatives involving multiple stakeholders across multiple teams.
  • Manage media strategy.
  • Manage analysis of key marketing metrics including subscriber acquisition cost and marketing as a percent of revenue.
  • Provide support across media channels and tactics including Video, Audio, OOH, Mobile App Install, Social, Search and Display.
  • Develop overarching policy, principles, process, and best practices across media.
  • Spearhead the data collation and analysis of media analytics both internally as well as with agencies.
  • Manage real time digital dashboards reports as well as the distribution to larger team with insights.
  • Manage and update budgets and finance documents.
  • Improve process and overall project management.
  • Manage ad hoc initiatives as well as cross functional work with creative, content, and product.

Sr. Marketing Manager of Paid Media Qualifications:

  • 7+ years of marketing experience in a goal-oriented organization.
  • Global experience on brand or agency side.
  • Experience setting and achieving quantitative goals for both brand and direct response objectives
  • Experience in project management.
  • Preferred experience working with media agencies.
  • Experience managing a holistic budget.
  • Experience in tracking customer journey across multiple devices and provide a holistic view of performance drivers.
  • Firm understanding of the overall media landscape as we as a fairly comprehensive knowledge of most paid media channels (display, social, radio, TV, OOH, OLV, mobile app, etc.).
  • Always up to speed on marketing trends with a keen understanding of ad formats, specifications and the different tactics.
  • Ability to manage multiple projects at one time in a fast-paced environment.
  • Clear and concise communication skills.
  • Strong analytical skills with the ability to draw insights and learnings from reports.
  • Proven ability for innovation and ability to bring new ideas to the table to continue to advance the business.

Avispa Technology

Address

Newark, NJ
07102 USA

Industry

Business

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