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Director of Sales and Marketing

All About Books, LLC Canandaigua, NY
  • Expired: over a month ago. Applications are no longer accepted.

All About Books, one of the country’s leading children’s book distributors to literacy programs is seeking a creative and self-starting individual for the full-time position of Director of Sales and Marketing in Canandaigua, NY.

Primary Responsibilities:

  • Determines annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results
  • Establishes sales objectives by forecasting and developing annual sales quotas
    • Produces and executes annual sales plan
    • Projects expected sales volume and profit for existing customers
    • Implements sales programs to convert prospects and obtain new customers to generate new sales
    • Handles largest customers and prospects personally
    • Delegates, trains, and manages sales associate(s) as needed
  • Coordinates with the other teams, including Operations, to ensure timely fulfillment of all orders
    • Works with the Literacy Sales team to coordinate a lead generation protocol
    • Manages the Starter Kit program
  • Creates and implements digital marketing and promotional programs
    • Designs, in coordination with Literacy Sales Director and Purchase Manager, yearly sales catalogs
  • Prepares and submits analytical reports as required by management
  • Travel Required: 25%

Skills / Qualifications:

  • Excellent written and verbal communication
  • High attention to detail and superb organizational skills
  • Must have the ability to multitask, adapt, and handle a fast-paced work environment
  • Proficiency in Mac computers and Microsoft applications including Word, Excel, PowerPoint, and Outlook. Knowledge of / experience with NetSuite a big plus
  • Experience in a sales role (B2B a plus)
  • Bachelor’s Degree in Marketing, Communications, or Business Administration (MBA preferred)
  • Ability to fluently speak and read in Spanish or Mandarin is as plus