How seriously do we take site simplicity at ZipRecruiter?
So seriously, we have on multiple occasions REMOVED wholly built features because they weren’t receiving wide enough adoption by our customers. (Nationwide posting – we hardly knew you.)
Therefore while it may seem like a no-brainer to add LinkedIn and Indeed Apply buttons to the site, we took nothing for granted.
After a two-week A/B test last February, we reached statistical significance and concluded that adding the two apply buttons increased the overall volume of applications by 5%.
That was against a run rate of 200k+ applications, so a 5% lift was an additional 10k applications per month.
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One of the most frequently asked questions we get at ZipRecruiter is “Which Job Board is the best?!” This is a difficult question because, to give you an accurate response, we would first need to collect all of the following information — What job title, in which market, at what time of year, and how much are you willing to spend for results?
That said, one thing that does tell a simple story is how much raw applicant volume each job board sends. Today we share some internal ZipRecruiter data in our new feature – Job Board Power Rankings!
So let’s get right to it. ZipRecruiter feeds 30 job boards. What were the top 7 applicant drivers last month?
Job Board Power Rankings for May
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