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What Is a Technical Presales Engineer and How to Become One

What Does a Technical Presales Engineer Do?

As a technical presales engineer, you work with companies that sell tech products to consumers or businesses. Your duties include maintaining engineering procedures, working with sales teams, and conducting presentations to promote a new product to customers at the beginning of the sales cycle. Sometimes, your responsibilities focus on introducing new or upgraded products to an existing customer. At other times, you work with prospective customers or contact sales leads to provide technical information. You typically help customers choose products that meet their technological needs and answer questions about compatibility, functionality, and implementation. You may also provide specifications and technical details to a customer's IT department to ease installation.

How to Become a Technical Presales Engineer

The qualifications that you need to become a technical presales engineer include technical expertise, a few years of experience, and marketing and sales knowledge. Because you typically work with IT or computer products, you also usually need a bachelor’s degree in computer science, civil engineering, or a related field. If you don’t have a degree, then employers expect you to have the right combination of job experience, engineering knowledge, and sales skills. In this career, you must be able to communicate effectively with customers while confidently speaking about your company’s products. You also need to be able to work both independently and with a team of sales professionals.