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What Is a Sales Account Manager and How to Become One

What Is a Sales Account Manager?

A sales account manager oversees large client accounts for their employer. You may work in a variety of industries, so your responsibilities may vary, but they generally include managing each sales account to ensure the clients are satisfied with the products or service they receive, informing clients about new products and services, and providing excellent customer service. You should also network to develop potential customer relationships and seize every opportunity to gain a new account. Your job is to to be the point of contact and manager for these accounts, both through the phone and in face-to-face meetings.

How to Become a Sales Account Manager

To become a sales account manager, you may need a master’s degree in business. However, some employers will accept a bachelor’s degree if you have significant sales experience. Whether through education or experience, you must learn the fundamentals of management, both financially and interpersonally, and gain the sales and customer service skills necessary to both obtain and retain customers. To advance your career, you can become a certified account manager through the National Association of Sales Professionals (NASP). This certification is not mandatory, but it can be an excellent addition to your resume.