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Event Marketing Manager Must-Have Resume Skills and Keywords

Are you interested in improving your job outlook and increasing your salary? How can you demonstrate that you are the most qualified candidate for an Event Marketing Manager position? Of course continuing to gain experience working as an Event Marketing Manager may be your best qualification, but there are other ways you can also develop your skills, like continuing education or volunteer opportunities. More immediately, however, you can be ready for your next opportunity or promotion by educating yourself about the duties, responsibilities, and required skills of an Event Marketing Manager and making sure your resume reflects your experience properly.

We designed the ZipRecruiter Career Keyword Mapper to help you solve this problem and hopefully improve your resume. Using machine learning tools paired with industry research, our Marketplace Research Team helped analyze millions of job postings and resumes to identify the most important keywords related to Event Marketing Manager jobs. Our goal is to help you discover opportunities to improve your resume or to help you understand what skills and qualifications you need to be an Event Marketing Manager or to advance your career into beyond this role.

Top Skills Mentioned in Job Descriptions

Top
10
Job Skills
Employers require a broad range of skills and qualifications in their descriptions of Event Marketing Manager positions. The top three keywords make up 39.36% of the total set of top terms. Look to the Resume Checklist below to see how Event Marketing, Collaboration, and Detail Oriented shares stack up against the share from resumes. Communication Skills, Tradeshows and Event Management represent an additionally healthy share of the employer Event Marketing Manager job postings with their combined total of 29.36%. At 31.29%, Innovation, Event Planning, Project Management, and Vendor Management appear far less frequently, but are still a significant portion of the 10 top Event Marketing Manager skills and requirements according to employers.

Top Skills Mentioned in Resumes

Top
10
Job Skills
Job seeker resumes showcase a broad range of skills and qualifications in their descriptions of Event Marketing Manager positions. The top three keywords represent 43.32% of the total set of top resume listed keywords. Look to the Resume Checklist below to investigate how Event Marketing, Social Media, and Vendor Management match up to employer job descriptions. Event Planning, Collaboration, and Project Management represent a very decent share of skills found on resumes for Event Marketing Manager with 26.9% of the total. At 29.78%, MS Office, Tradeshows, Customer Service, and Scheduling appear far less frequently, but are still a significant portion of the 10 top Event Marketing Manager skills and qualifications found on resumes.

Most Important Skills Required to Be an Event Marketing Manager as Listed by Employers and Employees

Here is a simple table of the top 10 skills and qualifications as listed by employers in Event Marketing Manager job postings since January of 2018, followed by the top 10 skills and qualifications most commonly listed by people who held the title of Event Marketing Manager on their resumes.
Top Event Marketing Manager Skills
Skills Required by Employers Share
Event Marketing 16.75%
Collaboration 11.37%
Detail Oriented 11.24%
Communication Skills 10.53%
Tradeshows 9.42%
Event Management 9.41%
Innovation 8.79%
Event Planning 8.01%
Project Management 7.69%
Vendor Management 6.80%
Skills Listed by Employees Share
Event Marketing 21.56%
Social Media 11.29%
Vendor Management 10.47%
Event Planning 9.45%
Collaboration 9.03%
Project Management 8.42%
MS Office 8.01%
Tradeshows 7.60%
Customer Service 7.19%
Scheduling 6.98%

Event Marketing Manager Resume Checklist

Our Resume Keyword Checklist is based upon an analysis of the most commonly found terms within both job descriptions and resumes for Event Marketing Manager roles. Our algorithm helps isolate phrases and patterns to identify the most frequently recurring and reused keywords from each data source, while correcting for uncommon and outlier results. Various heuristic methodologies are then applied to ultimately create two top 20 lists of the most important and significant skills, certificates and requirements found within Event Marketing Manager job postings and resumes. We then merge the two lists together and use a combination of statistics and rules-based scenarios to create a list that is audited by the Marketplace Research team, and finally turned into the checklist you see below. Our hope is that knowing this information can help you make your best impression with your next potential employer.
Uncommon Keywords on Event Marketing Manager Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Innovation
Event Management
Collaboration
Tradeshows
Marketing Strategy
Budget Management
Project Management
Calendaring
Event Planning
Digital
Customer Service
Event Marketing
Lead Generation
CRM
Vendor Management
Marketing Campaign
Employer job listings tend to list Innovation, Event Management, Collaboration, Tradeshows, Marketing Strategy, Budget Management, Project Management, Calendaring, Event Planning, Digital, Customer Service, Event Marketing, Lead Generation, CRM, Vendor Management or Marketing Campaign as requirements in Event Marketing Manager job descriptions; however, job seekers mention them far less frequently on their resumes. If you possess any or all of these experiences, including these keywords prominently on your resume when applying for an Event Marketing Manager role may help you stand out more to hiring managers.
Common Keywords on Event Marketing Manager Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Scheduling
Digital Marketing
MS Office
Social Media
Marketing Collateral
Graphic Design
Both employer job listings and resumes from people who’ve held the role of Event Marketing Manager tend to always include skills and requirements found in this list. Whether you’ve only got Scheduling, Digital Marketing, MS Office, Social Media, Marketing Collateral or Graphic Design in your background and experience, make sure to highlight the term prominently on your resume. As a job seeker you’ll be competing with many others who are bound to have as many as you (or more!) of these common resume keywords highlighted in their application for a job as an Event Marketing Manager.
Uncommon Keywords on Event Marketing Manager Job Descriptions
We did not find any skills or qualifications that were common on Event Marketing Manager resumes, but uncommon on Event Marketing Manager job descriptions.

FAQs about Event Marketing Manager Skills and Resume Keywords

What are the most important Event Marketing Manager job skills to have on my resume?

The most common important skills required by employers are Scheduling, Digital Marketing, MS Office, Social Media, Marketing Collateral and Graphic Design. These skills and requirements are just as likely to be mentioned by employers as well as on resumes of people that held a job as an Event Marketing Manager, suggesting that having these keywords on a resume are important for success as an Event Marketing Manager. Additionally, employer Event Marketing Manager job descriptions list Innovation as a desirable experience, even though Innovation appears 7.89 times less on resumes, suggesting that it's worth considering including this skill if you possess the experience.

How do I make sure my resume has all of the right keywords for an Event Marketing Manager position?

Unless your resume has a good density of the following skills and experience listed, you may not be considered for the role of Event Marketing Manager. Make sure to include a strong showing for the following keywords on your resume:
  • Scheduling
  • Digital Marketing
  • MS Office
  • Social Media
  • Marketing Collateral
  • Graphic Design
Additionally employers frequently list the following as desirable qualities in an Event Marketing Manager candidate, but they are far less common on most resumes:
  • Innovation
  • Event Management
  • Collaboration
  • Tradeshows
  • Marketing Strategy
  • Budget Management
  • Project Management
  • Calendaring
  • Event Planning
  • Digital
  • Customer Service
  • Event Marketing
  • Lead Generation
  • CRM
  • Vendor Management

Before applying for an Event Marketing Manager job

At ZipRecruiter, we understand better than anyone the importance of using the right keywords to describe your experience — it’s crucial to attracting the right employers! We built our business on the ability to effectively match job seekers with employers using AI-technology that understands your resume and how likely you are to be noticed by a potential future employer. Having a ZipRecruiter profile that showcases your most relevant skills and abilities can help you get recruited into a new role as an Event Marketing Manager. Get started on your journey with a new ZipRecruiter Profile today!